Page 36 - SAMENA Trends - July-August 2022

REGIONAL & MEMBERS UPDATES SAMENA TRENDS

ESG rating segment by combining the ESG profile of a company ESG indicators in the GCC are increasingly being linked to global
with the company's readiness to cope with ESG topics; whereas initiatives such as the United Nations Sustainable Development
MSCI has developed an ESG index that measures how well a Goals and Global Reporting Initiative standards. Seeing the
company is prepared for ESG risks. financial sector in the region increase economic, social and
Co-author Andreas Buelow, Partner in Arthur D. Little’s Bahrain governance reporting is a testament to how growth may increase
office and a member of the Financial Services Practice, said “Key reputation, and value.”

Draft

High-Speed AT&T Fiber Internet Coming to 750

Mcdonald’s USA Restaurants

AT&T and McDonald’s USA are expanding their relationship McDonald’s has a deep history in embracing new technologies to
to bring ultra-fast AT&T Business Fiber to more than 750 deliver superior customer experiences. The last 24 months have
McDonald’s restaurants across the U.S. The symmetrical high- triggered a revolution in consumer habits and expectations for
speed connectivity of the AT&T fiber network will provide these restaurants and food service. As the industry evolves, McDonald’s
restaurants with the ability to elevate the customer experience plans to use the enhanced connectivity to help uncover the
today while opening the door for emerging technologies in the potential of continued advancements in technologies like the
coming years. As one of the world’s largest restaurant companies, Internet of Things and edge computing. Reliable connectivity to
the McDonald’s Global Mobile App enables speedy delivery of
services like contactless Mobile Order & Pay, which has never been
more important. Expanding fiber connectivity to more restaurants
will provide the infrastructure necessary to support and deploy
technologies like this more effectively. For many customers, a visit
to their local McDonald’s means more than enjoying a great meal.
Many bring their mobile devices and connect via Wi-Fi to catch up
on the latest hit TV show, do their homework or connect with family
on a video chat. The speed and reliability of AT&T Business Fiber
will enhance these experiences for more restaurant guests. AT&T
Business Fiber helps businesses sell more goods, reach more
audiences, work faster and smarter. Services provided over fiber
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