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Cisco’s AI-driven technology to connect and protect Luna Rossa’s America’s Cup Challenge

Cisco (NASDAQ: CSCO), the worldwide leader in networking and security, and Luna Rossa, Italy’s leading sailing team, announced that Cisco has become the team’s Official Secure AI Infrastructure Partner. Luna Rossa will challenge at the 38th edition of the America’s Cup in Naples, Italy in 2027. Through this sponsorship, Cisco will provide Luna Rossa with its advanced security portfolio and unified technology platform, powered by AI, to help the team stay ahead of emerging threats, safeguard mission-critical operations, and enable real-time performance decisions with confidence.

“Success in today’s America’s Cup is as much about technology as it is about sailing,” said Rob McQueen, Vice President of Global Sponsorships at Cisco. “As an official partner of Luna Rossa, our AI-powered security platform will defend Luna Rossa’s digital edge, knowing that every design insight, every tactical decision, and every byte of race data is protected.”

The Luna Rossa team’s impressive line-up of sailors with Olympic and previous America’s Cup experience, combined with a world-class team of engineers and designers, make it a formidable Challenger to the 38th edition of the event. The Italian team has extensive experience in the America's Cup, having already competed in six editions and twice won the Challenger Selection Series.

“We are thrilled to welcome Cisco as our technology partner,” said Gilberto Nobili, Technology & Operations Director at Luna Rossa. “The America’s Cup is a race of innovation as well as endurance. With Cisco’s cutting-edge AI security safeguarding our operations, our team can focus on what matters most —delivering performance at the highest level.”

Innovating across the global sports landscape

The Luna Rossa sponsorship expands Cisco’s global portfolio of strategic sponsorships with leading sports leagues, teams, properties and organizations. Cisco serves as the Official Enterprise Networking Partner and an Official Cybersecurity Partner of the NFL; Official Network Equipment Partner for the LA28 Olympic and Paralympic Games; and the Official Technology Partner and a Security Partner of the McLaren Formula 1 Team.

Cisco also powers the world’s most technologically advanced stadiums including Madison Square Garden, Bernabéu Stadium in Madrid, and the Melbourne Cricket Ground.



Source: https://newsroom.cisco.com/c/r/newsroom/en/us/a/y2025/m08/cisco-ai-driven-technology-to-connect-and-protect-luna-rossa-s-america-s-cup-challenge.html

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