Page 22 - SAMENA Trends - October 2021

REGIONAL & MEMBERS UPDATES SAMENA TRENDS

solutions by stc and Datumcon Join Forces to Bring The ‘Internet of Eyes’
to Kuwait

solutions by stc, the specialized business arm of Kuwait Telecommunications offering compelling and cost-effective solutions.
Company – stc announced its new partnership with Datumcon, a Gulf-based Similar to the Internet of Things (IoT), the ‘Internet
artificial intelligence (AI) and data science company, to bring the benefits of AI- of Eyes’ is a network of cameras and visual sensors
enabled video analytics to businesses in Kuwait. The two companies are joining connected via the internet that enable the secure
forces to offer INSIGHT AI™, Datumcon’s proprietary computer vision software, exchange and collection of visual data on a scale
to enterprise and SME customers in Kuwait. The intelligent AI-enabled video unimaginable before. Many experts believe this will
analytics solution securely processes video streams and images in real-time to likely be larger – in both scale and impact – than
perform intricate, outcome-driven computer vision tasks. A subfield of artificial the IoT. As costs decline and significant advances
intelligence, computer vision is among the most exciting and impactful areas in image quality and AI are achieved, the concept is
of applied AI. It enables systems and computers to ‘understand’ a scene and poised to become truly mainstream with significant
derive meaningful information from digital images, videos, and other visual implications on all business sectors. Al Hamad
inputs. Leveraging machine learning and AI, computer vision is then able to added, “Computer vision applications are poised
take actions or make recommendations based on that information. Meshari to make a major impact on businesses across
Al Hamad, General Manager of Sales & Account Management at solutions by industries. solutions by stc is proud to be the first
stc, said, “The remarkable growth in camera use by businesses has created and only ICT provider to launch this kind of service
tremendous opportunities in the capture, analysis, and interpretation of the in the Kuwaiti market, further expanding our growing
large volumes of visual data being generated daily. Our close collaboration with portfolio of offerings to help businesses thrive in
Datumcon now enables us to offer a state-of-the-art video analytics service the digital era.” The newly formed collaboration
that delivers tangible results and real, demonstrable impact for businesses.” aims to accelerate the ‘Internet of Eyes’ adoption in
Industry reports estimate that close to a billion surveillance cameras will be Kuwait by broadening the appeal of the fast-growing
installed worldwide by 2021 and expect exponential growth in deployments advanced technology. It also builds on solution by
for the foreseeable future. The sheer amount of video footage generated by stc’s strategy to provide its customers with the
these cameras is mind-boggling and raises the question of how it all can be latest and most secure innovations to support
analyzed. The applications of video analytics are extensive and diverse, but their digital transformation. INSIGHT AI™ combines
the reality is that the vast majority of visual data available in any organization different types of deep learning architectures that
goes unused. This is where AI-powered analytics and software come in, allow computer vision tools to detect patterns
in videos and images more effectively over time.
This use of AI makes it possible for machines to
categorize, process, and understand visual data at
an unprecedented scale and speed, transforming
the physical world into actionable data. The service
provides visibility and insights into the condition
of a business and helps improve profitability, while
providing a competitive edge in effectively adapting
to today’s fast-changing market dynamics. Radwan
AlJumaah, Managing Partner at Datumcon, said, “We
are excited to work closely with solutions by stc to
generate new value and drive substantial outcomes
for enterprises of all sizes across multiple sectors
in Kuwait. INSIGHT AI™ is a powerful platform that
enables businesses and solutions providers to create
and deliver highly customizable video analytics that
are able to address unique needs across a wide
spectrum of business environments. Powered by AI,
the advanced video analytics solution offers clear
advantages to organizations that extend well beyond
substantially improving levels of security. It also
empowers enterprises by making it possible to make
smarter business decisions, amplify productivity,
reduce errors, elevate the customer experience, and
significantly improve operational and marketing
efficiency.

22 OCTOBER 2021