Page 56 - SAMENA Trends - October-December 2024

REGIONAL & MEMBERS UPDATES SAMENA TRENDS

digital transformation and technological
innovation, particularly through strategic
OTT partnerships. One such initiative
was the establishment, management,
and operation of digital entertainment
platform, 51, in collaboration with
the Ministry of Information in Kuwait.
Additionally, Ooredoo Kuwait was able
to forge an outstanding partnership
with Alshaya Group, the retail giant, to
bring the two worlds together, retail and
telecom, and launch “Aura Mobile –
powered by Ooredoo,” the loyalty points
based mobile service. This reflected the
company’s strategy to serve not just
as a telecommunications provider but
as a digital partner and enabler that the daily lifestyles and communication with Ooredoo's strategic objectives,
meets the diverse needs of both retail needs of all different segments. The focusing on digitally empowering
and corporate customers. As Ooredoo company's distinctive ability to innovate society while adhering to the principles
Kuwait continues to develop seamless in service delivery enables it to meet and of corporate and digital sustainability.
solutions and innovative digital services, anticipate the aspirations of modern, Furthermore, Ooredoo Kuwait remains
it positions itself at the forefront of the evolving consumers. With its forward- steadfast in its dedication to excellence,
telecommunications and digital solutions thinking vision, Ooredoo Kuwait actively broadening its service offerings to address
market in the region. The SAMENA Council also contributes to social and economic the interests and needs of a wide customer
Jury commended Ooredoo's capabilities development by expanding its network base. This commitment ensures that
and achievements within this growing and reach and providing essential and customers benefit from the best available
sector, especially when it comes to driving enhanced services as a reliable provider. digital solutions, along with innovative
5G and OTT applications. The panel also This commitment positions Ooredoo as digital entertainment options, reflecting
noted Ooredoo Kuwait’s customer-centric a pivotal player in driving progress and Ooredoo’s passion for creativity—a key
implementations. Through extensive digital transformation in Kuwait, affirming driver behind its continued success and
research and strategic planning, Ooredoo its status as a key contributor to the efforts to become the preferred choice
has gained valuable insights into customer modern communications landscape, and in telecommunications. In conclusion,
needs and preferences, extending its focus a digital enabler to its community. The it serves to mention that winning the
beyond telecommunications to create SAMENA Council LEAD Award reinforces SAMENA Council Award for Excellence
distinctive and innovative partnerships Ooredoo Kuwait's leading stature as an in Digital Services Innovation adds to
that deliver advanced digital solutions. industry leader among the region's main Ooredoo Kuwait’s impressive and long
With its ongoing efforts centered around players. It also drives the company's list of awards and accolades, each
customer needs, Ooredoo Kuwait strives aspirations further for a digitally driven serving as a testament to its outstanding
to become the ideal partner for its era characterized by innovation and achievements.
customers, aligning its offerings with collaboration. This recognition also aligns

Ooredoo Kuwait Holds Inaugural Board Meeting Under Dr. Hamad Al Naimi’s
Leadership, Setting Strategic Goals for 2025

Ooredoo Kuwait has held its first board sector. Dr. Al-Naimi emphasized that the technological infrastructure and digital
meeting under the leadership of Dr. company’s achievements reflect collective transformation, particularly in the field of
Hamad Al-Naimi, newly appointed Vice commitment and teamwork. “The artificial intelligence (AI). This will position
Chairman, to review the company’s 2024 milestones we’ve achieved are the result of Ooredoo as a leader in delivering future-
achievements and set the course for its focused efforts and unity,” he said. “We are ready innovative solutions in Kuwait’s
2025 strategy. The meeting highlighted committed to fulfilling our Vision 2025 and telecommunications industry, ensuring the
the company’s strategic successes, enhancing our infrastructure to support company remains responsive to evolving
including its contribution to boosting digital transformation for the benefit of all." customer needs and market dynamics.
Kuwait's global rankings in internet A Strong Foundation for 2025 2024: A Year of Milestones and Strategic
speed and connectivity, marking a The meeting also discussed Ooredoo Expansion
significant milestone in the company’s Kuwait’s forward-looking strategy for Throughout 2024, Ooredoo has made
growth within the telecommunications 2025, with a strong emphasis on advancing notable strides in the digital transformation

56 OCT-DEC 2024