Page 61 - SAMENA Trends - April-May 2021

REGIONAL & MEMBERS UPDATES SAMENA TRENDS

and lead full, independent lives. The two their programmes aimed at resolving the continuation of their education despite
entities have committed to promoting humanitarian challenges. Al Falahi the challenges.” Al Falahi welcomed
sustainable development goals and said: "The MoU is part of the Authority’s the Authority's partnership with Yahsat,
developing the knowledge and skills of initiatives for the ‘Year of the 50th’, commending the role it plays in promoting
learners in underserved communities stemming from the two parties’ desire to human values and charitable initiatives.
through the application of artificial work together in order to extend the reach He added: "With its noble goals and rich
intelligence and modern digital technology of distance education in countries facing potential, this partnership adds a new
over satellite in distance education. The major challenges due to the prevailing dimension and qualitative shift in the
MoU was signed by Dr. Muhammad Ateeq global health crises. The partnership programmes and initiatives by Emirates
Al Falahi, Secretary General of the Emirates widens the scope for further collaboration Red Crescent to help students resume their
Red Crescent and Ali Al Hashemi, Chief between Emirates Red Crescent and education in isolated areas." Ali Al Hashemi
Executive Officer Designate of Yahsat. Yahsat, signifying a major step forward said: “We bridge the connectivity divide in
Yahsat will leverage its considerable in cooperation among UAE institutions the underserved regions of the world. By
expertise and resources anywhere within to fulfil the nation’s aspirations on the connecting isolated communities, Yahsat
its satellite footprint, to address the gaps, humanitarian front - through joint projects helps them advance through education,
wherever terrestrial telecommunication and integrated programmes. Additionally, quality healthcare and opportunities for
services are not available. Dr. Muhammad it is a major breakthrough in our efforts socio-economic development. Our satellite
Ateeq Al Falahi stressed that the MoU to create a responsive e-learning broadband services can be deployed
embodies the vision of H.H. Sheikh platform and thereby a modern technical easily, effectively extending the reach of
Hamdan bin Zayed Al Nahyan, the Ruler's educational system that meets the needs Emirates Red Crescent within our footprint,
Representative in the Al Dhafra Region of students in refugee camps and the most especially across the Middle East, Africa
and Chairman of Emirates Red Crescent vulnerable community groups. A learning and Asia. This new partnership is set
Authority, in forming meaningful and system based on information technology to redefine the possibilities of satellite
constructive partnerships between Emirati and artificial intelligence, driven by connectivity and how help reaches the
companies and institutions to strengthen satellite communications contributes to forgotten corners of the world.”

Zain Bahrain Announces Fiber Speed Upgradation

Zain Bahrain, a leading telecom services the Kingdom. Zain Bahrain’s new fiber was a surge in the internet data traffic. We
operator in the kingdom, has announced packages provide its customers with are pleased to have quickly addressed our
that it has successfully upgraded its fiber affordable options that suit their needs, customers’ demands and are excited to
speed to further accelerate and strengthen starting from BD15.75 monthly with a continue delivering high-quality network
high-speed connectivity across the download speed of up to 1Gbps and upload connections to homes and businesses
country. It has also enhanced its fiber speed of 100Mbps. While Zain Bahrain’s across the kingdom," noted Al Ketbi. "With
packages which will provide existing and new customers can avail the attractive our speed upgrade and lucrative packages,
new customers with the opportunity to packages with unlimited data and up to we can’t wait for more customers to
experience up to six times faster speeds six times even faster speed option, the experience the benefits Zain Bahrain’s
along with unlimited data. The move is part existing fiber customers will benefit from fiber packages has to offer in order to
of Zain Bahrain’s continuous commitment this as well. Existing customers will be enhance their digital lives," he added.
to enhance people’s digital lives in the notified by the customer service team According to him, Zain Bahrain’s monthly
Kingdom and provide its customers with regarding the upgrade and the planned fiber packages are pocket-friendly and
more choices than before. From endless speed date change. Commenting on the suit customers' connectivity needs to
hours of streaming to faster upload and speed upgrade, Ammar Al Ketbi, Director, include gaming, virtual studying, working
download speeds for remote working, Consumer Marketing & Sales at Zain remotely, and video calling or searching
learning and gaming, Zain Bahrain’s speed Bahrain said: "We are dedicated to delivering for entertainment options. The company
upgrade and fiber packages cater to the ultra-fast and reliable connectivity to our continues to be a leader in providing
needs and increased connectivity demands customers and are determined to provide innovative and unique products & services
of customers due to the current pandemic. them connectivity with increasingly in a fast-paced digitally transforming
It also showcases the company’s efforts faster speeds by constantly upgrading world and ensures that the citizens of
to bring Bahrain’s vision 2030 to life by our infrastructure and enhancing our Bahrain enjoy seamless connectivity and
empowering its customers and keeping offerings." "The demand for faster speeds communication throughout the year, he
them connected wherever they are in increased during the pandemic and there added.

61 APRIL-MAY 2021