Embarking on a quest to strengthen its foothold in Southeast Asia, Lionsgate Play, has expanded its content horizons in the burgeoning market of Bangladesh. With the endeavor to resonate and reach the audience of the country, the OTT platform has joined forces with Grameenphone.
Grameenphone (GP) has introduced Lionsgate Play as a part of their extensive portfolio, offering its users access to the rich and diverse content library of the premium streaming platform. Through this partnership, the users of GP will have access to Lionsgate Play’s exclusive content including billion-dollar franchises like John Wick, The Expendables, The Hunger Games, and SAW, along with premium international content like Operation Fortune, Plane, Shotgun Wedding, The Wolf Of Wall Street, Hitman’s Wife’s Bodyguard, Kill Bill amongst a host of others.
Vaibhavi Parikh, Vice President, Lionsgate Play South Asia, commented, “Our partnership with Grameenphone has marked a pivotal moment in our journey to further fortify our foundation across Southeast Asia. Through this association we look forward to providing our audience with seamless access to premium content and reaching the hearts and screens of the country. Our endeavor has always been to bring the world closer through entertainment, and we are happy that this collaboration has opened new doors to support the same.”
Solaiman Alam, Chief Digital Officer, Grameenphone said, “OTT Content is constantly gaining traction these days, and Grameenphone’s purpose is to connect our users to what matters the most to them. Keeping that in mind, previously, we enabled users to enjoy contents on popular local and international streaming platforms through our data packs; and now we add Lionsgate Play to the list, further broadening our entertainment library with quality contents and helping us cater to Hollywood enthusiasts.”
“We are proud to be the first to launch Lionsgate Play in Bangladesh and thus enabling our users to have access to the largest library of content streaming partners available in Bangladesh,” he added.