TPAY MOBILE, a digital micropayments facilitator, has partnered with Tencent to launch Direct Carrier Billing for PUBG MOBILE in Egypt.
This launch allows gamers in Egypt to easily purchase PUBG MOBILE UC (unknown cash) through the official PUBG shop ‘Midasbuy’ and the UC they purchased is promptly added to their PUBG account.
Expanding its partnership with Tencent, TPAY MOBILE has also enabled DCB payments for other Tencent games in the UAE, Oman, and Qatar. This extension includes games such as Synced, Undawn, and Whiteout Survival, allowing gamers to acquire in-game items through Midasbuy without relying on a credit card, as the payment amount can be added to their mobile bill or deducted from their credit balance.
The partnership between Tencent and TPAY started in May 2019 when Tencent collaborated with TPAY Turkey (Payguru) to facilitate in-game purchases for PUBG through DCB across all three of Turkey’s operators. Subsequently, bank transfers were introduced as an additional payment method in Turkey, covering eight banks.
Işık Uman, TPAY Group CEO, said, “The Middle East gaming market is expected to grow at a CAGR of 11% from 2023 to 2028, yet companies outside of this region have underestimated its potential – until now. Expanding our partnership with one of the largest games publishers Tencent, will allow the company to reach a much larger audience and further grow their business in this region. This partnership will further reinforce TPAY as being THE CONNECTOR, bringing the unconnected into the digital world.”
The META region represents a major untapped opportunity for gaming companies worldwide. With TPAY’s simple but transformative technology and end-to-end solution, all game developers can connect to potential of millions of gamers and offer them the most secure, accessible, and seamless payment methods in the region.
Source: https://ibsintelligence.com/ibsi-news/tpay-launches-mobile-payments-for-pubg-mobile-in-egypt/