Music, entertainment, and technology platform, LiveOne has joined forced with solutions provider MuxIP to launch the podcast-focused FAST channel, PodcastOne TV.
The LiveOne-owned PodcastOne is a leading advertiser-supported podcast company which has created a new video podcast (Vodcast) network under the company’s umbrella.
The channel will expand distribution of PodcastOne’s video content from its slate of podcasts, including The Adam Carolla Podcast, Nappy Boy Radio with T-Pain, Off the Vine with Kaitlyn Bristowe.
MuxIP’s FASTHub for OTT platform will enable global streaming distribution of PodcastOne TV channel across major platforms such as Pluto, Amazon FreeVee, Roku, Samsung TV Plus, LG Channels and Tubi.
“With so many of our popular podcasts generating great video content, it made sense for us to launch a FAST channel to give the podcast fans even more access to our award-winning podcasters,” said PodcastOne president Kit Gray. He added, “With the FAST channel market growing so rapidly, we saw this as the perfect opportunity to expand our distribution network.”
“We have seen the podcast market accelerate in recent years, but its opportunity to supercharge channel adoption through FAST is something that we think PodcastOne can leverage to the hilt,” added Tom Link, founder and CEO of MuxIP. “The range of content, and the audiences that they command are ideally suited for FAST; our FASTHub platform was made for this kind of business expansion.”