News aggregator Dailyhunt’s parent VerSe Innovation plans to expand into the Middle East market. To carry forward this plan, VerSe will initially launch Dailyhunt in the UAE, Saudi Arabia, Bahrain, Oman, Qatar, and Kuwait and later, expand to other countries including Iraq, Iran, and Egypt. Besides, Dailyhunt’s content will also be available in three languages –Hebrew, Farsi, and Arabic in the MENA region.
In that region, Dailyhunt will be available on web, desktop and mobile web. Additionally, its app will be available on IOS and Android.
To lead Dailyhunt’s operations in the MENA region, VerSe has appointed Shekhar Iyer as the director and general manager of the company. He will be leading strategic and business development in the MENA region.
Prior to this, Iyer has worked with Abu Dhabi Media (Radio Mirchi), Percept Gulf (MAME), Zee Entertainment, Indian Express, and Khaleej Times.
To launch Dailyhunt in the MENA region, VerSe has employed over 5000 content partners that will cater to the UAE market. Besides, VerSe will also partner with several news publishers including MENA Newswire, Al Khaleej, The Brew, Chalk Media, Brandknew, KKompany, Mudgal Kreations, Buzzing, and Gulf Today, among others.