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ViacomCBS expands ivi partnership

Russia’s leading OTT platform ivi has added Paramount Play to its offer.

According to vc.ru, this follows an extension of an agreement between ivi and ViacomCBS Networks International.

It adds that besides having access to documentaries, entertainment and children’s shows from ViacomCBS brands such as Nickelodeon, Paramount, MTV, Awesomeness and others, Russian viewers can for the first time see some premieres from the Telefe and Smithsonian brands.

Ivi is also offering the linear channels Nickelodeon, Nick Jr, MTV and Paramount Comedy as part of the subscription.



Source: https://www.broadbandtvnews.com/2021/06/22/viacomcbs-expands-ivi-partnership/

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