Airtel Uganda and MultiChoice Uganda recently announced a partnership in which Airtel will offer television viewing internet bundles tailor-made for DStv customers who use the network.
Under this arrangement, DStv subscribers on the Airtel network will be able to watch DStv on the DStv App. The DStv-tailored bundles will, therefore, enable the television company’s customers who have the DStv app access to stream live content anywhere at any time without using their normal surfing bundles.
While addressing a press gathering in Kampala on the product, Sumin Namaganda, the public relations officer at Airtel, said the partnership was a debt Airtel owed its customers.
“We at Airtel, and I believe at MultiChoice too, work for customers. Today, we are here to deliver on a promise we made to our customers, who for a while have been asking for bundles for them to watch Dstv. We are glad to be keeping our word.”
Amit Kapur, the chief commercial officer at Airtel, applauded the timing of the partnership and product in meeting customer needs.
“Now more than ever, the relevance of the smartphone is fast evolving to meeting the growing customer needs. Airtel Uganda continues to increase convenience and diversity by diligently innovating products that simplify communications on the smartphone through strategic partnerships like this one. The DStv app is adding relevance to your smartphone, expanding its use from online streaming to more customized TV viewing,” Kapur said.
Commenting on the partnership, Colin Asiimwe, the head of Marketing at MultiChoice Uganda, said: “MultiChoice remains committed to delivering the best video entertainment experience in Uganda by enhancing customers’ experiences and our partnership with Airtel Uganda is a step in the right direction to satisfy their needs and preferences.”
Source: https://www.observer.ug/businessnews/69421-airtel-multichoice-launch-data-bundles