The OTT services launched by Russia’s leading pay-TV operator Tricolor earlier this year are rapidly gaining in popularity.
According to the company, the number of active users has already reached one million, or over 8% of the total customer base.
In October, the total viewing time of the OTT platform exceeded 1 billion, with on average Tricolor users watching online content four hours a day.
When connected to OTT services, the operator’s customers receive 126 online TV channels, including 34 in HD, and are offered such features as rewind, pause and archive.
Commenting on the progress to date, Denis Maimistov, Tricolor development director, said: “We can confidently say that in OTT TV Tricolor has become one of the leaders in the Russian market. We are seeing an increase in online viewing on all platforms: especially on smartphones and tablets. Media consumption over the internet is becoming a common source of information for an increasing number of customers. We expect that in the next few months we will see continued growth in the number of OTT clients. In turn, we will continue to replenish content libraries and offer our users new online services”.
Source: https://www.broadbandtvnews.com/2019/11/25/strong-start-for-tricolor-ott-services/