PTCL and Ufone are working on merging their businesses for long, however, due to design and operations of both the operators, the process has remained very gradual.
In a new development, announced just now, both the companies have further merged their sales and distribution, marketing, product and pricing, business operations and corporate strategy functions.
According to details available with ProPakistani, these departments for both the companies will merge and will be managed by single heads. According to sources, below are department-wise new appointments announced by PTCL group:
Retail Sales functions of both PTCL & Ufone have been consolidated under the newly created position of Group Chief Sales Officer (GCSO), reporting to president and CEO. Jahanzeb Taj, currently working as CBOO, is placed on this new position.
Marketing and Product & Pricing Marketing and Product & Pricing functions of both PTCL & Ufone have been merged under Group Chief Marketing Officer (GCMO) position, reporting to president and CEO. Adnan Anjum, currently working as Chief Marking Officer (Ufone), is placed on this new position. It may be recalled, he was recently made the CMO of Ufone, due to his contribution towards company’s positive growth during past couple of years.
Shehzad Yousuf, currently working as Chief Internal Auditor (CIA), will now be heading Business Operations function of PTCL as Chief Business Operations Officer (CBOO), reporting to president and CEO.
Moqeem-Ul-Haque will continue to lead the corporate strategy function as Group Corporate Strategy Officer (CSO) of PTCL and Ufone, reporting to president and CEO. Moqeem would continue to manage the PTCL Customer Care function.
Source: https://www.thenews.com.pk/print/572633-ufone-ptcl-announce-joint-major-restructuring