As well as 24-hour television content, the direct-to-home (DTH) TV platform promises to offer Nigerians “complementary Internet capacity, smart home, ability to pause subscriptions for a record of seven days every month, video calls, and in-built 500GB hard drive ... for content storage [and] video-on-demand services.”
The company has been operating the broadcast network African Health Television for the past five years. “We have no doubt whatsoever that TSTV would offer an excellent and affordable digital satellite television services to Nigerians,” managing director and CEO, Echefu Bright Ikechukwu, told reporters, adding that 5,000 free decoders would be distributed at launch.
Analysts expect the service will compete for subscribers with pay-TV rivals GOtv and StarTimes, rather than MultiChoice’s premium pay-TV DStv service.