Grameenphone has developed the Wowbox lifestyle app that has already been downloaded 10 million times!
This absolutely free to browse app is an all in one experience available exclusively for GP subscribers. It is a one-stop app that enables users an easy access to a wide range of GP products, and discounts from popular outlets, along with updates of local and global content. It is a platform for GP to present rewards and new offers directly to its loyal customers.
With its state-of-the-art, user-friendly customer navigation, Wowbox caters to a vast number of Bangladeshi youth trying to balance the hectic demands of daily life and the desire for entertainment. Till now, GP's Wowbox, which has been downloaded by over 10 million users worldwide, 80 percent of whom are GP subscribers, has proven to be most successful.
The modern consumer is highly active, fashionable and on top of current trends. Grameenphone, an organisation that aims to be with the local people in all steps of their lives, has come up with Wowbox to keep up with their lifestyle needs.
“The number of downloads is a testament to the love with which people have accepted the service,” said Farhana Islam, head of Wowbox at Grameenphone.
The success of the app is largely due to the fact that it addresses various aspects of people's lives, besides being unique in terms of the combination of services it provides. Users can browse the app free of any data charge and can receive 20MB free every week.
Users can just not only browse the full range of content offered in the app - which includes daily news updates, lifestyle tips, games, sports, horoscope, jokes, movie reviews, quizzes and competitions - but also earn tokens that they can use to purchase internet offers on their Android devices.
Source: http://www.thedailystar.net/lifestyle/check-it-out/check-it-out-1415854