The plan offers three hours of national calls, 2 GB of internet and 100 text messages. All of this is being offered in addition to unlimited calls among employees, according to Brahim Sbai, Director Central of Orange in Morocco.
Since its takeover of Meditel in December 2016, Orange has offered a number of benefits to its customers, such as unlimited calls and mobile roaming service, which costs MAD 6 for only one minute, or MAD 1 for per MB in Orange’s roaming areas, according to Sbai.
Meditel, which used to be Morocco’s second largest telecom provider, surrendered total ownership to Orange on December 8, when approximately 13.7 million Moroccans woke up to welcome texts from Orange.
Morocco World News reported at the time that Orange was planning to introduce new mobile and internet plans, with options to purchase cheap smartphones, priced between MAD 500-2,100.
We need the Moroccan customers to feel the arrival of Orange in the market, particularly in terms of quality,” Orange’s CEO Yves Gautier said. “Orange meets strict quality standards in all countries in which it operates,” Gautier continued. “These standards must be respected in Morocco, in particular regarding the new offers.”
Bruno Mettling, Deputy Director in Charge of Orange Group’s interests in Africa and the Middle East, said: “I followed all process details to transform Meditel into Orange, which will be operated [across Morocco] at the same high level of quality as Meditel.”
Orange has large scale plans to expand its service across Africa. In 2015, its number of subscribers reached approximately 100 million in Egypt, Morocco, Tunisia, Senegal and Mali, among other countries. This accounts for nearly 10 per cent of the group’s sales last year.