Huawei is joining forces with smart TV and over-the-top (OTT) developer NetRange for a joint "OTT ecosystem", ahead of the Chinese ICT company's launch of its hosting service in Europe later in 2015.
The collaboration will encompass linear TV streaming, video-on-demand (VOD) and cloud gaming for OTT services, among other value-added services for service providers and their subscribers.
"The creation of this joint OTT ecosystem will especially benefit telco operators, who will be able to seamlessly integrate the high value OTT services on offer with their products," Huawei and NetRange said in a statement at IBC.
The news comes as Huawei prepares to launch its hosting service in Europe, following its roll-out in the Middle East and China.
"Keen to provide high quality OTT content, including linear TV, gaming and video and demand services, to the public worldwide together with its partners, Huawei believes that NetRange is the perfect partner to turn this project into another success story," the statement added.