Scandinavian media group Viaplay is launching a subscription-based video-on-demand service (SVOD) in Germany: The Viaplay Channel is now available on Amazon Prime Video Channels.
The offer, provided by Viaplay Content Distribution, comprises Scandinavian and European films and series, including crime thrillers, dramas and documentaries.
Amazon Prime subscribers can test the Viaplay Channel free of charge for seven days. The regular subscription costs €4.99 per month.
“Germany continues to be the strongest market for Nordic drama outside the Nordics and our launch on Amazon Prime underlines our commitment to maximising the value of our offering for the benefit of partners and viewers. Germany is an ideal market to showcase the benefits of combining multiple distribution channels: traditional licensing and co-productions; a curated offering customised to the needs of our streaming partners with Viaplay Select; as well as the Viaplay subscription channel, a one-stop shop for the best European and Nordic series and films, which we are launching today on Prime Video Channels,” said Vanda Rapti, Viaplay Group EVP, Viaplay Select & Content Distribution.
Gerald Biart, Viaplay Group, VP Partnership, Growth & Marketing, added: “Following the success of the launch of Viaplay in the UK as an add-on subscription on Prime Video Channels earlier this year, Viaplay is excited to expand its global distribution in Germany and soon in other European markets. Viaplay’s SVOD channel will provide German viewers with a new, affordable streaming service to watch all their favourite Scandinavian series and movies.”
Germany is the fourth country after the US, Canada and the UK in which Viaplay offers a branded SVOD service.
Source: https://www.broadbandtvnews.com/2024/10/22/viaplay-launches-svod-service-on-amazon-prime-in-germany/