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Viaplay launches Danish ad tier

Viaplay has launched a new ad-supported tier for its streaming service in the Nordics.

Films & Series with Advertising is initially only available in the Danish market and costs DKr 99 per month, a discount of DKr 50 on the standard Film & Series tier.

The new tier draws so the same film and series library and children’s content, which remains ad free. Sport is not available in the tier, but there is a mini-bouquet of 11 basic channels including the Danish public broadcaster DR, TV2 and TV3.

It’s anticipated the Advertising tier will later be rolled out elsewhere in the region.



Source: https://www.broadbandtvnews.com/2024/06/19/viaplay-launches-danish-ad-tier/

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