Page 63 - SAMENA Trends - June-July 2020

ARTICLE SAMENA TRENDS

ARTICLE

Over Four Decades of Evolution in the Telecom Sector

Transitioning to the Digital Era with an Advanced Network and

Technologies

As the premier digital and telecom-munications partner
of Dubai Expo2020, we have delivered one of the fastest,

smartest and best-connected places on earth during the
global mega event. We have been involved in creating
the infrastructure for the Expo site – enabling Expo 2020
Dubai to provide visitors and participants with a cutting
edge, immersive digital experience that brings the Expo
themes to life for the 25 million expected visitors.

Today the UAE leads in delivery of that can help accelerate this transition to
smart services and is one of the most the new era. These achievements were
competitive nations globally, as one of only possible due to the long-term vision
the pioneers in the telecom sector in the of the government enabling futuristic
region and globally, Etisalat has played a technologies in every sector of the
significant role contributing to the digital society.
advancement of the country and in Dr. Ahmed Bin Ali
achieving its digital ambitions. Etisalat’s The telecom sector in the UAE have SVP – Corporate communications
continuous investments in the most witnessed technological development
advanced network and next generation over decades starting from the first Etisalat Group
technologies enabled futuristic telephone call in the 70s until the launch
technologies to become accessible to of the 5G network last year becoming the
the youth and all other sectors of the backbone for limitless connectivity for
society. IoT and the fourth industrial revolution.

Etisalat’s philosophy since its inception
was about revolutionising the telecom
sector in the UAE, which has encouraged
us to explore new opportunities, focus
on strengthening our core business
while transitioning to the digital era
and being well geared for the future.
Our teams have worked on significant
projects with the government in enabling
a smart city and roll out smart services
to citizens, residents and businesses.
Digital transformation is at the center of
this strategy and leveraging technologies

63 JUNE-JULY 2020