Page 126 - SAMENA Trends - February-March 2021

ARTICLE SAMENA TRENDS

Nexign is ready to help Results accounting periods for roaming, and for
In the course of the project MegaFon and
one period for all other services). The
local operators take their Nexign achieved the following results: rest of the information can be requested
business to the next level • Successfully migrated all 8 subsidiaries from the data store.
and increase subscriber into one billing system with the unified Ultimately the “Unified Billing” was a
billing processes. Transition of eight
loyalty by offering future- subsidiaries to a unified system allowed significant contribution to MegaFon's
proof solutions and ensur- to slash costs on the billing’s support transformation of the telecom operator
into the operator of digital opportunities.
and increase its efficiency.
ing uninterrupted service • Unified business processes and aligned The company managed to broaden its
at any stage of the project. product portfolio across all subsidiaries o-fferings beyond classic telecom services
while retaining flexible pricing policy for and start providing digital products
Moreover, the Middle Layer created a the regions. and services by expanding its partner
setting for integrating new partners. The • Reduced the TTM for different products ecosystem in particular.
plethora of microservices consolidated by 2-5 times.
on this level serves as a basis for partner • Launched over 100 products with the “Since CSPs in the Middle East and Africa
and customer cooperation in the joint microservices fabrics. are looking for the way to streamline
initiatives. Thanks to microservices, by • Reduced the influence of external risks digital transformation processes, it is
autumn 2020, MegaFon launched over 100 including the risks of the currency clear that unified and centralized product
projects. fluctuation and changes of the pricing management, as well as technologies like
policy for different vendors by using microservices and methodologies like Fast
Product Catalogue the unified solution from the Russian Track are in huge demand in the market.
Nexign Product Catalogue works as provider. Nexign is ready to help local operators
a central configuration point for all • Enabled to offer equally high level of take their business to the next level and
operator’s offerings. It supports the whole service across all regions by having increase subscriber loyalty by offering
product lifecycle from the inception and merged contact centers with equal KPIs future-proof solutions and ensuring
adjustment of price and other parameters and standard request routes. uninterrupted service at any stage of the
to the product’s decommissioning. The • Completed seamless migration of B2C, project,” says Hassen Hamza, Business
catalogue provides MegaFon with the B2G, B2B and B2O customers to a new Development Manager of Nexign.
information required for coordinated billing system, which allowed to avoid
functioning of the rating, service and customer churn or decline in customer By completing the project, Nexign has
self-service systems, billing, order loyalty. proven it can bring measurable value to
management, settlement payments and • Cleaned up irrelevant data. In the CSPs’ business in MEA region and help
many more. With the ongoing partnership, beginning of the project, some of the them facilitate transformation. While
catalogue’s functionalities will be further subsidiaries stored a lot of duplicate and Nexign enabled the large telco company to
expanded. old data. At the moment, all duplicates achieve its business goals, the company
have been cleaned up, and, in the also plans to use its experience of any-
“We are still working on the catalogue and operational contour, there is only data scale projects to help CSPs in the MEA
plan to finish the works in 2021. Though required for tariff modifications (for two region streamline digital transformation.
the catalogue hasn’t become a silver bullet
for all our problems yet, we have already Ultimately the “Unified Billing” was a significant contribu-
achieved a lot. The first and second levels –
local catalogues and the product catalogue tion to MegaFon's transformation of the telecom operator
– have already been launched. Now we are into the operator of digital opportunities. The company
in the final stages of completing the third
– federative level, which will enable faster managed to broaden its o-fferings beyond classic telecom
integration with partners and channels,” services and start providing digital products and services
said Sergey Nikiforets, Director of Digital by expanding its partner ecosystem in particular.
Services at MegaFon PJSC.

126 FEB-MAR 2021