Page 36 - SAMENA Trends - April-May 2021

REGIONAL & MEMBERS UPDATES SAMENA TRENDS

around enriching our digital partnerships Othman Al Rashed further explained: “The sales growth and look at the long-term
ecosystem. We also aim to expand the project costs nearly KWD 100,000, and investment in relationships that mature
portfolio of services and solutions we offer we have coordinated with a number of into even bigger opportunities. PASS
to our business customers from both the companies to seek out implementing it offers a wide range of business models
public and private sectors, and we are and ultimately contributing to the area’s to accommodate the various business
proud to collaborate with PASS as part safety in collaboration with MOI. We have requirements. Being the proud sole supplier
of our belief in the capabilities of Kuwaiti reached an agreement with Zain, which of ARH/SSK cameras that specialize in
entrepreneurs in all areas, and especially expressed its interest and readiness to reading and recognizing license plates, the
the field of tech. I would like to also thank adopt and support the project, given the cameras will read license plate and vehicle
our colleagues at the Board of Directors fact that it represents the Kuwaiti private specifications. PASS is confident about
of Shamiya and Shuwaikh Co-op for their sector, which is a strategic partner of the all the changes that they can collectively
active collaboration with us to make this nation’s developmental goals”. Al Othman bring with Zain which will contribute to the
partnership a success”. Chairman of Al Rashed concluded: “Our gratitude goes Kuwait National Development Plan of New
Shamiya and Shuwaikh Co-op Abdullah to MOI, which coordinated with the Union Kuwait 2035”. Zain continuously offers the
Al Othman Al Rashed commented: “We of Consumer Cooperative Societies to call latest and most advanced services and
launched this initiative to secure the safety on implementing this initiative across co- solutions to showcase its capabilities as
of residential areas, and it is considered ops in Kuwait in an effort to ensure the an active partner in empowering a smart
the first of its kind in Kuwait and across safety and security of all areas and protect life, a safe community, and an efficient
the co-ops sector in the country. The public and private properties”. Dhari Al business sector. The company considers
initiative, which features installing Zayed, CEO of PASS, commented: “PASS is itself a main partner in the achievement
security solutions at the entrances and thrilled to collaborate with Zain, the leading of the goals of the Kuwait National
exits around the co-op’s area, received telecommunications operator in the Arab Development Plan (New Kuwait 2035),
praised from the Ministry of Interior and region. PASS has joined forces with this which is based on five expected outcomes
the Ministry of Social Affairs, and will telecom giant to provide a wide range of and seven key pillars.
contribute to keeping the community traffic safety and smart city solutions. We
safe and protecting properties”. Al foresee beyond the immediate short-term

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Cities face many challenges stemming on 5G, the next generation of mobile in their latest report entitled “Is your city
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36 APRIL-MAY 2021