Page 15 - SAMENA ELITE - July-September 2024
P. 15
15
and FWA B2B private lines, attracting wider market prospects to operators. and deployment solutions quickly
a large number of household and We see three aspects: gained market popularity. With
enterprise users. FWA has brought • Better experience: FWA can provide more 5G spectrum and upgraded
huge business returns to the regional a higher-speed bandwidth of experience management solutions,
operators. 500Mbps to 1Gbps and provide FWA B2B private lines are further
guaranteed user experience developed, including larger private
In the Home Market, More Operators through end-to-end experience line bandwidth (from 20 Mbps to 200
are Exploring Scenario-based management solution, which is Mbps), more provisioning capacity,
Packages comparable to that of optical fibers. higher reliability, and lower latency,
Technological progress drives market • Higher cost-effectiveness: 5G which enable operators to monetize
development. Huawei's innovative Redcap CPE will attract more SLA (Service Level Agreement).
FWA Service Turbo solution works consumers and accelerate the
with CPEs to ensure user experience, migration from 4G WTTx to 5G FWA. The Middle East is especially at the
such as reducing the latency of cloud • More connections: In addition forefront of the exploration and
gaming services and stabilizing the to connecting home, FWA also commercial use of 5G private line
network speed of video services. This can work for connected vehicles, derivative scenarios, such as 5G
solution surpasses the existing home connected things, and connected CCTV. Smart oil wells in the hinterland
broadband experience boundary, industries, providing a larger market of the desert are the first commercial
supports operators to develop space. case. A Kuwait operator used 5G
scenario-based packages, enriches networks, 5G CPEs, and common
service contents, and increases cameras to quickly deploy and
business revenue. With more 5G spectrum roll out the desert oil well security
and upgraded experience solution, solving the challenge of
For example, the home wireless high optical fiber deployment costs
management solutions,
service of a UAE operator provides in the desert. This solution has been
not only basic packages, but also FWA B2B private lines widely recognized in the Middle East.
entertainment packages, and are further developed, As 5G-enabled cameras further
gaming packages. The entertainment including larger private reduce costs, the solution will be
packages focus on providing free further simplified and commercially
line bandwidth (from 20
subscription of video streaming available.
Mbps to 200 Mbps), more
and online shopping applications,
and the gaming packages provide provisioning capacity, Up to now, 90,000 5G FWA B2B private
free subscription of Xbox games. By higher reliability, and lines have been developed in the
guaranteeing service experience in lower latency, which Middle East. We see that operators
different scenarios, differentiated are seeking to add more ICT services
enable operators to
package services are enabled, and open new space, such as fixed
monetize SLA (Service
improving uses experience and and mobile private line backup
bringing greater business value to Level Agreement). to maximize reliability for industry
operators. scenario. The ARPU can be increased
by 3 to 5 times on the basis of home
For another example, a Finnish Based on the preceding three broadband.
operator provides FWA packages by aspects and market development,
adding benefits in different scenarios FWA use cases, which are widely Conclusion
to improve user experience and used and expanded by operators, After five years of development, FWA
ARPU. The FWA packages include are B2B private line and its derivative has proved its strong ability to
differentiated Internet access rates, scenario. increase revenue for operators. To
Mesh-Wi-Fi coverage in the whole continuously obtain new opportuni-
house, and multiple OTT content In fact, when 5G was put into ties in FWA development, operators
bundles. These services help the commercial use in 2019, some GCC are advised to accelerate the acqui-
operator increase the ARPU by 25%. operators were the first to pursue sition of new TDD spectrums or
use cases innovation. Kuwait and re-cultivate existing spectrums, build
FWA Brings Broader Market UAE operators started private line digital platforms and end-to-end
Prospects to Operators services for small- and medium- experience management capabilities,
With the evolution from 5G to sized enterprises through 5G network and continuously incubate and
5G-Advanced, FWA are bringing plus a 5G CPE. The fast provisioning innovate FWA add-on services.
SAMENA ELITE
