Page 80 - SAMENA Trends - October 2019
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REGIONAL & MEMBERS UPDATES  SAMENA TRENDS

        Jazz, Afiniti to Enhance Customer Experience Using AI


        Jazz,   Pakistan’s   leading   digital   Intelligence  (AI) solutions  in customer   press release issued by the company. As
        communications  company,  and  Afiniti,  a   service  contact  centers  across  Pakistan,   part of its long-term commitment to meet
        multinational advanced analytics company,   fostering  significant  gains  in  customer   and  exceed  customer  satisfaction,  Jazz
        have  partnered  to  implement  Artificial   satisfaction and revenues, according to a   engaged  Afiniti  to  use  their  AI  powered
                                                                                 contact  center  technology  to optimize
                                                                                 call outcomes at Jazz’s customer service
                                                                                 contact centers. By analyzing call histories
                                                                                 and  other  CRM  data,  Afiniti’s  algorithm
                                                                                 predicts patterns of interpersonal behavior
                                                                                 and  matches  callers  with  Jazz’s  contact
                                                                                 center  agents  best  equipped  to  serve
                                                                                 them.  “Industries  globally  are  advancing
                                                                                 rapidly  thanks  to  AI  and  we  wanted  to
                                                                                 use this technology for the benefit of our
                                                                                 customers,” said Aamir Ibrahim, CEO Jazz.
                                                                                 “Afiniti  is  the  world’s  premier  provider  of
                                                                                 applied  artificial  intelligence  solutions,
                                                                                 having  delivered  billions  of  dollars  in
                                                                                 measurable economic value to its clients
                                                                                 around  the  world”  said  Zia  Chishti,  CEO
                                                                                 Afiniti.




        PTCL Posts Double Digit Growth in Net Profit


        Pakistan  Telecommunication  Company  Limited  (PTCL),  the
        country’s  leading  telecom  and  ICT  services  provider,  has
        announced its financial results for the nine months’ period ended
        September  30,  2019  at  its  Board  of  Directors’  meeting  held  in
        Islamabad on October 16, 2019. PTCL Group’s revenue for the nine
        months has grown year-on-year (YoY) by 4.5% to Rs. 98 billion.
        Ufone  revenue  has  increased  6%  YoY,  UBank,  a  microfinance
        banking subsidiary of PTCL, has shown significant growth of 50%
        in its revenue over last year. PTCL Group’s operating profit and
        net profit for the nine months have decreased by 15% and 32%
        respectively as a result of high inflation, significant devaluation
        of  PKR  against  USD  and  higher  power  tariffs.  PTCL  revenue  of
        Rs.  53.8  billion  for  the  nine  months  is  slightly  higher  than  last
        year by 0.4%. PTCL’s flagship Fixed Broadband services posted   data services. There is continued decline in voice revenues due to
        revenue growth of 5%. PTCL continues its journey to upgrade its   continued conversion of subscribers to OTT, cellular services and
        top revenue generating exchanges under Network Transformation   illegal/grey traffic termination resulting in declining voice traffic
        Project (NTP) in different parts of Pakistan. For the 95 exchanges   volumes. PTCL has posted a Net Profit after Tax of Rs. 5.5 billion
        fully transformed to date in 12 cities, YoY revenue growth is even   for the nine months which is 14% higher than same period of last
        higher at 12% and there is a 35% reduction in customer complaints.   year.  Operating  profit  for  the  period  remained  under  pressure
        Fiber-To-The-Home (FTTH), deployed in major cities with more   compared to last year mainly due to increase in operating cost
        than  100,000  lines,  has  received  a  positive  response  from  the   on  account  of  significant  hike  in  power  tariffs  and  currency
        customers.  Corporate,  Wholesale  and  International  businesses   devaluation.  However,  non-operating  income  has  increased
        continued their growth momentum from 2018 and has achieved   due to higher income on investments as a result of increase in
        7%  overall  revenue  growth.  PTCL  has  entered  into  strategic   interest  rates  and  translation  gain  on  forex  based  assets.  VIS
        partnership with a local telecom operator for its network expansion,   Credit Rating Company Limited (VIS) has reaffirmed entity rating
        with edotco to enhance Pakistan’s connectivity capabilities and   of PTCL of “AAA” (Triple A) and short term rating of “A-1+” (A-One
        Irdeto for Wi-Fi management and parental control functionalities.   Plus). The medium to long-term rating of ‘AAA’ denotes highest
        Wireless revenue for the period has declined on YoY basis due to   credit quality, with negligible risk factors, being only slightly more
        strong competition by the cellular companies providing wireless   than for risk-free debt of Government of Pakistan. The assigned

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