Page 11 - SAMENA Trends - November 2020

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5G roaming service networks in 18 countries, while growing in the world.
its 4G roaming reach to more than 520
comprises of 30 net- networks in 178 countries, hence, giving 5G and disruptive technologies are
works in 18 countries, Etisalat customers the world’s largest at the forefront of transition bringing
roaming footprint. As an ICT and data
new opportunities to the industry and
while growing its 4G hub, a new tier 3 data center was added to the country. UAE has also displayed a
roaming reach to more the existing SmartHub facility in Fujairah clear commitment towards embracing
facilitating customers from financial
this change as it offers great economic
than 520 networks in services, gaming, video streaming and potential by making processes faster,
178 countries cloud providers. effective, providing insights and
efficiencies while creating incredible new
also launched for real-time monitoring, Q. 5G is expected to enable new experiences. Etisalat’s 5G network will
service requests management and usage experiences and use cases, how do you amplify the use of these futuristic services,
control; it has an intelligent and interactive see 5G and emerging technologies making target new opportunities, and implement
recommendation engine that provides an impact on businesses and the societies 5G use cases across verticals.
real-time offers based on the customer at large?
preferences. 5G fixed networks are
A. 5G has the capability to enable new ex- available and accessible
Devices are an integral part in enriching periences and use cases that are critical
services; hence, with an expansion in for the new digital normal and were im- with the first end-to-
the portfolio with the latest 5G devices possible prior to 5G, be it for consumers end 5G standalone call
and multiple other smart devices in other or businesses. It will enable remote every-
categories, e.g. smart living. All offered as thing in education, health, factories, ports, in the UAE achieving
standalone or bundled with digital services entertainment, and a lot more. It will bring over 3.1 Gbps download
and made available to customers via large potential as the appetite for exploring
flexible payment options. new use cases is higher than ever. throughput

Etisalat Digital, the digital business arm The availability and access to the super- From making the first live 5G video call
has made large strides in the areas of fast speeds on 5G fixed networks from from the world’s tallest and iconic tower
cybersecurity, IoT, and cloud connectivity. homes is a huge achievement and a result ‘Burj Khalifa’ to becoming the first operator
In the cybersecurity space, Etisalat of the deliberate steps taken to innovate to enable an international airport and a
has concluded integration of Help AG and execute during these challenging metro station, transform a smart district
operations in UAE and KSA, hence, times. This achievement came after the to empowering an international racing
creating the region’s strongest cyber global breakthrough in the 5G journey of track with 5G connectivity, every milestone
security unit, which will be a key enabler 3.1Gbps download throughput over the was a result of the long term planning and
of secure, seamless and effective digital 5G network and the first end-to-end 5G investment in one of the most advanced
transformation for customers. standalone call in the country and the first networks in the region.

On the wholesale services front, we have
continued to attract more customers from
various regions including the Middle East,
Africa, Europe and Asia Pacific by offering
a wide range of high quality, reliable whole-
sale services such as voice and SMS hub-
bing, capacity, mobility solutions, roaming
and broadcasting services. This year there
were two new services launched main-
ly Smart CloudTalk enabling wholesale
customers to offer cloud based unified
communication solution and Direct In-
ward Dialing (DID) service enabling global
wholesale customers to serve the growing
demand for local customer care numbers.

Etisalat continued to grow its roaming
partners’ network with the successful
launch of the 5G roaming service with 30

11 NOVEMBER 2020