Page 20 - SAMENA Trends - November-December 2022

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ARABSAT Sponsor the 22nd Arab Broadcasting

Festival

The Arab Satellite Communications
Organization, Arabsat, announces its
sponsorship of the 22nd edition of the
Arab Broadcasting Festival, which will be
held for the first time in Riyadh, from 9 to
12 November 2022, in partnership with
the Arab States Broadcasting Union. The
Saudi Broadcasting Authority organized
this festival in the presence of more than
1,000 media professionals and an audience
of more than 5,000 people. This annual
festival aims to achieve several goals,
including contributing to the development
of Arab radio and television production
and improving its quality to meet the
aspirations of member companies and
reflect the principles that underpin their multimedia content over satellites. We Added Alanezi The event will witness the
work. Expressing he is delighted in believe that we are going on the right participation of representatives of ASBU
participating in 22nd edition of the Arab track that will allow us to deploy new member corporations, working in the fields
Broadcasting Festival, Mr. Al-Hamedi Al- technologies that suit the requirements of of staging, production and preparation
Anezi, CEO of Arabsat declared: “We are our customers in the Middle East.” “This of programs, as well as representatives
very proud with our long-term strategic annual gathering has become a ritual for us of private Arab production companies,
partnership with the ASBU, we have in Arabsat. An essential meeting that give news agencies, and radio and TV stations.
seen the fruit of this strong relation grow us intimate close up to hear our partners Representatives of private radio and
through turnkey projects as the global and customers’ feedback to keep providing television networks, international radio
Arabic bouquet as well as our partnership them with the best solution and services and television unions will also attend the
agreement” MENOS” for exchanging in the media and entertainment sector.” festival.

Etisalat by e& Partners with Abu Dhabi Global
Market to Digitally Enable Startups and

Businesses

Etisalat UAE, branded etisalat by e&, has this partnership, etisalat by e&'s digital SMB, etisalat by e&, said: " Businesses
partnered with Abu Dhabi Global Market solutions will address the digital needs of undergoing digital transformation are
(ADGM), the capital's financial center, to businesses by providing benefits that will constantly looking at how they can
provide digital solutions and products to all facilitate office, remote and hybrid working. add more value for all their customers.
new tenants and startups, accelerating its The next-generation Internet solutions ADGM is looking to innovate and expand
digital transformation journey and vision are comprehensively designed to provide its offering to advance its competitive
to deliver the best-in-class customer high-speed Internet access based on the ecosystem and support the ease of
experience and become a world-class size of the workforce, as well as specific doing business with and from the region.
innovative financial hub. The ADGM has user benefits The proposition is an all-in- Through this partnership, etisalat by e&
established itself as one of the world's one solution designed to ensure complete will bring together its network capabilities,
leading international financial centers, business mobility by equipping each teams and expertise to meet the needs of
putting Abu Dhabi firmly on the international employee to work remotely or in a hybrid the financial center’s growing startup and
business map. In just seven years, the work environment. Employees will have enterprise community.” “This will enhance
financial hub has become home to more access to user packages that include a ADGM's digital platforms, intelligent
than 5000 entities, including international multitude of collaboration, communication, services and applications, improving the
financial institutions, professional services productivity and security tools. Esam overall experience of hosting a business.
firms, investors and start-ups. Through Mahmoud, Senior Vice President, This collaboration and our efforts to bring

20 NOVEMBER- DECEMBER 2022