Page 16 - SAMENA Trends - November-December 2021

REGIONAL & MEMBERS UPDATES SAMENA TRENDS

stc Awarded for Its Best Internal Application Across the Middle East

stc was awarded the first place in the operations. stc's win reflects the excellence in human resource management by
enterprise agility award 2021 for its best of the internal work environment, which providing a flexible and innovative digital
application that provides solutions for aims to make the group a "model of experience for employees, which is
companies, for the internal communication excellence" in its internal applications reflected in enhancing their productivity.
application “HUB” during the awards
ceremony that was held recently in Dubai.
stc’s HUB application was crowned
the first place as the best internal
communication application, achieving the
diamond plate of the Entrepreneur award
2021, after competing with a number of
competing applications from international
companies in the Middle East. The
competition revolved around the most
suitable applications for work environment
that require diversity in the characteristics
of its internal applications and the speed
of its renewed response to provide a digital
communication environment. The HUB
application is designed internally with the
best international practices that provide
various services to employees, including
employee self-service, task management
and follow-up, and human resource

Etisalat Making Global Strides in 5G

Etisalat has made global strides in 5G and to ‘Drive the digital future to empower racing track with 5G connectivity. Today
by setting a benchmark right from the societies’ have led to investments in Etisalat has set benchmarks for the
launch of the network to the services with superior and state-of-the-art technology industry backed by the infrastructure
its infrastructure ready to support all 5G solutions on the network. With a landmark accomplishments made in the past that
devices and future solutions backed by achievement in speed, Etisalat offers have complemented the 5G network.
the continuous investments in technology consumers the world’s fastest 5G Etisalat took the lead in the launch of 5G
and innovation on the network enabling download speed of 9.1Gbps. This is a in the MENA region targeting opportunities
superior 5G connectivity. The continuous result of building a robust network that to maximize value from the delivery of
support and wise leadership of the UAE empowered this leap in the 5G era to offer end-to-end 5G enabled solutions. Etisalat
celebrating its golden jubilee this year has a speed 30 times faster than a 4G average has continuously engaged with relevant
played a critical role throughout Etisalat's throughput. This had a significant and stakeholders to deploy and monetize from
journey and the development of the profound change on individuals, industries, the 5G network while at the same time
telecom sector, setting a great motivation society and the economy, transforming testing and exploring new 5G use cases
for Etisalat to continue deploying the latest how we live and work. 5G has all the for the government, business and different
innovative technologies and enriching capabilities to enable industries break any industries.
the digital experience of customers while barriers in embracing and accelerating Etisalat’s journey towards 5G
transforming communities. Etisalat has their own digitalization journey. Etisalat Etisalat embarked on its 5G journey in 2014
built thousands of 5G sites until today to has set milestones all the way, from when it started constructing the network
enable 5G coverage across the country. making the first live 5G video call from with a dedicated team of engineers and
The network was ready to provide the the world’s tallest and iconic tower ‘Burj specialists to build one of the most
service as soon as the 5G mobile handsets Khalifa’ to becoming the first operator to advanced networks in the region. In 2016,
were available in UAE. Our management’s enable a metro station, transform a smart Etisalat Group signed a premier partnership
strategy to focus on digital innovation district to empowering an international deal with Expo 2020 Dubai, the first major

16 NOV-DEC 2021