Page 51 - SAMENA Trends - September 2021
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IN FOCUS  SAMENA TRENDS

        costs a  lot of money  and requires full-  just a nominal fee.           education  can provide.  For students,  we
        fledged  maintenance,  upgrades, updates,                                offer  flexible  plans  at  single-digit  dollars
        software, and hardware compatibility   How has the pandemic affected the cloud   per month, for access to  all  their online
        issues and upgrading systems after every   computing industry?           course materials from K1 to K12, which is
        two or three years result in very high capital   The pandemic brought about the age of   helping  governments and schools move
        expenditure. If you were a big organisation,   innovation. UAE has adapted rapidly to the   their entire offering online. We have created
        you ended up with armies of technology   new work-from-home environment and   credits,  with some education  ministries
        people  to help you do  your  business.   the cloud computing world is blos¬soming   in  the  Middle  East,  where  OmniClouds  is
        Now we  have moved to the cloud, which   because  of  it.  The  Covid-19  pandemic   partnering  to transform education from
        can be leased. All you need to do is pay a   sent  many  OmniClouds  customers  into   certificate  oriented  only  to  knowledge-
        monthly recurring cost for the services you   a spin,  including a global contact centre   based with access to thousands of library
        consume, which is a subscription fee to be   operator, whose agents were locked out   and approved  curriculums  along  with
        able to use these services.          of  office  by  stay-at-home  orders.  An   accelerated  access to top online  games
                                             OmniClouds  device  called  OmniRemote   at a record low latency. We added this as
        What does OmniClouds offer to strengthen   saved  this company from potential   part of our  solution,  communities loved
        the SME sector?                      collapse.  The  OmniRemote  connects   it, governments  loved  it, we have people
        The  GCC,  especially  the  UAE,  takes   through  an ADSL line and a  SIM  card,   asking if they can use our service. To that
        great efforts to encourage  homegrown   which enabled employees to  connect  to   our answer is always yes because they can
        businesses.  For SMEs, it will be  no   their contact centre and continue making   use the service for one month and decide
        less  than  40-50  per  cent  in  terms  of   calls. “Eventually, this business eliminated   after that if they wish to terminate it.”
        transforming  Capex  required  into  Opex.   its  office  space  by  moving  call  centre
        More importantly, it  is  the safety of the   operations  to its home-based  workforce,   Finally, how has 2020 shaped your thinking
        spend  since  you have not  invested  in   while expanding their agent number by 50   and influenced your plans for 2021?
        routers, switches or servers. Tomorrow if   per cent,” says Shaista.       The  first  thing  we’ve  learnt  in  2020  is
        your  business  slows  down,  for  example,                              that we will  not go back to what it used
        because  of a  lockdown,  you can reduce   Another  customer  in the banking  sector   to be before the pandemic.  Similarly, the
        your ICT spends accordingly. OmniClouds’   is in beta testing for an encrypted virtual   economy of sharing is here to stay and you
        services have  also  made it  possible for   desktop,  where  the  bank  officer  will  be   will share everything — a ride, a residential
        everyone  —  from  global  contact  centers   able to work from home at the same level   place,  the  workplace,  computing
        to retail chains — to have their employees   of cybersecurity as if he were sitting in the   resources. Besides, the world has become
        working from home.                   office. With technologies built for the new   a place where remote interaction is a must.
                                             way of working, OmniClouds is expanding   Cloud is the future and the present in the IT
        What  strategies is OmniClouds adopting   fast.                          world. We can’t downplay the importance
        to address the growing concern of security                               of   cloud   solutions.   Our   respective
        and data privacy?                    What  products  and  services  does  governments are adopting cloud solutions.
        Yes, it differs from one industry to another   OmniClouds offer its customers?  No one  can stay away from the cloud.
        industry.  There are two  important things   We provide a  range  of services  ca¬tered   The  people  will  definitely  adopt  this
        I would like to mention here, the first one   towards SMEs,  bigger  cor¬porations   technology, when they  realise that  it  is
        is  regulations and the second  is  all  of   as well as industries  such  as retail,   safe, cost-effective and easier to operate.
        the technology  that accompanies cloud   automobile,  educa¬tion,  finance,  contact   We are helping organisations in these
        access and it  must  provide secured   center  and more. We also offer our   areas to transform and economise their
        connectivity  to these  applications and   services  —  OmniBranch  to  connect  your   business.  OmniClouds  are  also  working
        information. In  a  nutshell,  we do ensure   branches,  OmniConnect  to  link  you  to   on the next generation of AI technologies,
        that the users’ information and access to   the  cloud,  OmniRemote  to  enable  remote   from software that lets banks identify
        the  clouds  are  highly  secured.  Our  cloud   working, and OmniSec to take care of your   customers on the end of a video call using
        partners like Microsoft,  AWS, ensure that   security needs. By combining our products   facial recognition technology, to mesh
        the application itself and access  to the   and services, we support businesses and   networking that can route around physical
        data are entirely safe within their premises.  companies  to scale their operations  and   Internet  infrastructure in an emergency
        Our  cybersecurity  gurus  ensure  your   reach new markets.             or the developing world. They have ideas
        network is equipped to respond rapidly to                                for temporary  buildings  that  could  be
        any threats. We have launched the Secure   Why is the education sector a key market   classrooms by day and libraries by night,
        Access  Service Edge  (SASE) with which   for OmniClouds and what type of services   filled  with  digital  books  and  learning
        users at home can use an agent to connect   do you offer in this sector?  materials. They will continue to push the
        to a domain controller, cloud or office with   Education is a key market for Omni Clouds,   boundaries  and  will  be  expanding  into
        full network control without any hardware   with both public and private providers  in   several more countries this year.
        deployed. Customers get the best range of   the region quick to jump in with the unique
        firewalls  right  at  their  home  or  office,  for   structures that cloud computing and remote   Definitely, a business to watch in 2021 !



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