Page 56 - SAMENA Trends - October 2019
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REGIONAL & MEMBERS UPDATES  SAMENA TRENDS

        Microsoft Partners with SAP for First-in-Market Cloud Migration Offerings


        Building  on  a  joint  commitment  to  simplify  and  modernize   “SAP’s decision to select Microsoft Azure as its preferred partner
        customers’ journeys to the cloud through project “Embrace,” SAP   deepens  the  relationship  between  our  two  companies  in  a
        SE  and  Microsoft  Corp  announced  an  extensive  go-to-market   differentiated way and signals a shared commitment to fostering
        partnership  —  from  conceptualization  to  sales  —  to  accelerate   the growth of the cloud ecosystem,” said Judson Althoff, executive
        customer adoption of SAP S/4HANA® and SAP® Cloud Platform   vice  president,  Worldwide  Commercial  Business,  Microsoft.
        on  Microsoft  Azure.  Today’s  new,  preferred  cloud  partnership   “Today’s  news  also  reflects  our  commitment  to  a  customer-
        brings together SAP and Microsoft, along with a global network   first  mindset  and  supporting  their  cloud  transformation,  which
        of  system  integrators,  to  offer  holistic  bundles  that  provide   continues  to  drive  how  we  at  Microsoft  approach  everything
        customers  with  unified  reference  architectures,  road  maps  and   from  partnerships  to  product  innovation.  It  takes  co-selling  to
        market-approved journeys to illuminate a clear path toward the   a whole new level.” SAP will lead with Microsoft Azure to move
        cloud. As part of this simplified customer journey, Microsoft will   on-premise SAP ERP and SAP S/4HANA customers to the cloud
        re-sell components of SAP Cloud Platform alongside Azure. This   through industry-specific best practices, reference architectures
        unique offering is aimed at more easily migrating SAP ERP and   and  cloud-delivered  services.  This  includes  future  deployment
        SAP S/4HANA customers from on-premises to public cloud. “This   and  migration  of  existing  direct  SAP  HANA®  Enterprise  Cloud
        partnership is all about reducing complexity and minimizing costs   customers  leveraging  hyperscaler  infrastructure.  However,  SAP
        for customers as they move to SAP S/4HANA in the cloud,” said   continues  with its longstanding  policy  of  supporting  choice  for
        Jennifer  Morgan,  Co-Chief  Executive  Officer  of  SAP.  “Bringing   those  customers  who  request  alternatives  based  on  business
        together the power of SAP and Microsoft provides customers with   requirements. Specifically, project “Embrace” on Microsoft Azure
        the assurance of working with two industry leaders so they can   will provide customers with:
        confidently and efficiently transition into intelligent enterprises.”   A simplified move from on-premise editions of SAP ERP to SAP
                                                               S/4HANA  for  customers  with  integrated  product  and  industry
                                                               solutions.  Industry  market  bundles  will  create  a  road  map  to
                                                               the  cloud  for  customers  in  focused  industries,  with  a  singular
                                                               reference architecture and path to streamline implementation.
                                                               Collaborative support model for simplified resolution. In response
                                                               to  customer  feedback,  a  combined  support  model  for  Azure
                                                               and  SAP  Cloud  Platform  will  help  ease  migration  and  improve
                                                               communication.  Jointly  developed  market  journeys  to  support
                                                               customer  needs.  Designed  in  collaboration  with  SAP,  Microsoft
                                                               and  system  integrator  partners  will  provide  road  maps  to  the
                                                               digital  enterprise  with  recommended  solutions  and  reference
                                                               architectures for customers. These offer a harmonized approach
                                                               by industry for products, services and practices across Microsoft,
                                                               SAP and system integrators.






                                             Mobily Reports a Net Profit of SAR156m in 9M19




                                                         Saudi Arabian mobile network operator (MNO) Etihad Etisalat (Mobily) has
                                                         published its financial results for the nine months ended 30 September
                                                         2019, reporting a 14.2% year-on-year increase in revenues to SAR9.936
                                                         billion  (USD2.64  billion),  up  from  SAR8.703  billion  in  9M  2018.  The
                                                         positive result was due to the continued growth of its subscriber base
                                                         and  improvement  of  customer  mix,  coupled  with  increased  growth  in
                                                         data, business and fiber-to-the-home (FTTH) revenues. Further, EBITDA
                                                         increased to SAR3.770 billion in 9M 2019, up by 18.2% y-o-y, while interest
                                                         and financial charges increased from SAR585 million to SAR635 million
                                                         in the period under review, mainly as a result of the implementation of the
                                                         IFRS16 reporting standard, and an increase in the cost of funding. Net
                                                         profit, meanwhile, improved to SAR156 million in the nine months ended
                                                         30 September 2019, compared to a net loss of SAR203 million in 9M18.

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