Page 72 - SAMENA Trends - July-August 2023

ARTICLE SAMENA TRENDS

• Paperbacks and magazines from the new network deployments:
kiosk have found their way to tablets 1. For travelers. From a traveler's
and smartphones. Endless access to perspective the roaming service is
(streaming) content on devices helps expected to work and perform. Always
people through those dull moments at and everywhere. Moreover, the user's
airports and elsewhere. expectation is to receive equal experience
• Calling and messaging home has been as at home. Unlimited data, maximum
enhanced with photos and video calls speed and at a reasonable price. Is
and people are using it. that possible? It is to a large extent,
• If you imagine what else is going on in and operators are increasingly meeting
airplanes and at an airport, you can the customer’s expectations. With the
quickly conclude that we’re living in exponential growth in travel though, it is
an increasingly intelligently connected important that operators augment their
world: capacity, such as that of the IPX and that
• Luggage tracking devices. they choose an IPX that can scale them
• In-flight connectivity for passengers. up to the requirements for 5G roaming. Flight route
• Connected watches. You can think of Quality of Service, and public mobile networks; extended
Just to name a few. latency, bandwidth, and security. visibility and control of connected
2. For the Internet of Things. Delivering devices; and facilitation of additional
Managing roaming expectations on the promises of 5G and IoT requires connectivity models. I’m excited about
When I traveled to Kenya, I left the UAE with scaling up of wholesale activities. this and our patented Automated
a 5G signal icon on the display of my phone, Poor performance or even outages in Network Reselection (ANR) technology,
and somehow, as an end user, I expected roaming can interrupt the use cases which allows for seamless movement
to see that 5G icon in Nairobi, which I got. behind Internet of Things. Understanding and connectivity between private and
In large parts of the city 5G coverage is which devices roam on the network public networks.
available, as announced on billboards. and how they behave is critical. Once
Even in places where the signal fell back to that is understood, an operator can Anticipate, scale, and grow
4G+ networks in Kenya I quite enjoyed on adequately start to support wholesale Being part of this innovative and impactful
the quality-of-service experience. I could partners operationally and commercially. telecommunication industry is truly
do what I wanted to do on my devices, and There is an absolute need to abandon exciting. I hope my observations give you
I never felt that my service had degraded. manual processes in favor of maximum food for thought, as to some of the endless
Besides the excellent “guest” networks in automation. This goes hand in hand possibilities and use cases provided by
Kenya itself, a key element for this quality- with the streamlining of processes in mobile roaming and how changing user
of-service experience is the home routed operations and reduction or complete expectations can be met. Roaming plays a
internet connection in roaming over the elimination of inter-operator disputes. critical role in keeping the world connected
IPX network back to the UAE (an IPX is a 3. Private 5G networks. Rapidly popping today, and failure is not an option. The
private network and delivers secure internet up across the globe and full of potential, telecommunications industry has the
connectivity for roaming). private 5G networks are making their momentum to continue to grow through
way into more places than just airports. successful implementation of new use
So, why do Changing connectivity require- Private Wireless solutions require a cases and expectations. I am ready to help
ments in roaming require the operator's at- multitude of functionalities targeted at operators deliver on the promise of
tention? Let me split this in three parts, to delivering valuable network connectivity, accelerating an intelligently connected
segregate between humans, devices, and including cellular access between private world.

About Syniverse About Dany Rahal
Syniverse is the world's most connected company. We seamlessly connect the Dany Rahal is a Sales Executive Director
world's networks, devices, and people so the world can unlock the full power of at Syniverse, serving the MEA region.
communications. Throughout his career Dany has lived
Our secure, global technology powers the world's leading carriers, top Forbes Global and worked in a variety of countries.
2000 companies, and billions of people, devices, and transactions every day. Our Dany has always been at the heart
engagement platform delivers better, smarter experiences that strengthen relationships of the telecommunications industry,
between businesses, customers, and employees. enabling growth, efficiency, and success
For over 30 years, we have accelerated important advances in communications for communications service providers.
technology. Today we are an essential driver of the world's adoption of intelligent Some of his previous employers are
connectivity, from 5G and CPaaS to IoT and beyond. Nokia, Siemens, and RedKnee.
Find out more at https://www.syniverse.com.

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