Page 75 - SAMENA Trends - December 2023

ARTICLE SAMENA TRENDS

"For the BBVA Micro- establishments, customers can withdraw make a claim, notify of the loss, or provide
money, make deposits or complete a credit
proof of the loss.
finance Foundation application.
(BBVAMF), innovation is a This insurance provides entrepreneurs
lever for economic, social The Foundation, aware of the importance with coverage that protects them against
possible damages or losses that could
of digitalisation for the progress of its
and digital inclusion. Tech- entrepreneurs' businesses, also works affect their agricultural, livestock, forestry,
nology helps us to serve to improve their inclusion in the digital aquaculture or fishing production, against
economy by organising free courses both
risks such as excessive rain, drought or
more vulnerable entrepre- in person and through its open digital earthquakes that occur in the place of
neurs and facilitate their platforms. their business, according to predefined
day-to-day management," Satellites to speed up insurance payouts parameters or levels of force.
for natural disasters In the event of any of the insured risks
Since then, the Foundation has continued Environmental sustainability is another exceeding the established minimums,
to innovate with advances such as facial strategic priority for BBVAMF, which relies they will be paid according to the level of
recognition and the Voice Fingerprint tool on technology to create climate vulnerability force they have had, which is determined
recently launched by Financiera Confianza, maps. The information provided by these through scientifically predefined indices or
BBVAMF's Peruvian microfinance maps is cross-referenced with geolocation parameters based on measurements made
institution, which allows the identity data and complements the information by international experts (geological and
of customers to be authenticated very on the economic and social situation of climatological reporting agencies).
easily and quickly in the various channels entrepreneurs, in order to design and offer
available. solutions tailored to their needs (frost, Supporting entrepreneurs in any corner of
floods caused by El Niño, droughts, etc.). the planet, especially the most vulnerable
The voiceprint allows entrepreneurs to use ones, and accompanying them on their way
the language of their choice (it can be an Another example of how these technologies to a more hopeful future deserves the full
indigenous language) for voice validation are used is parametric insurance, which effort of the public and private sectors; it is
while maintaining high security standards, covers businesses against natural essential to continue our efforts to design
thus boosting inclusion. disasters associated with climate change joint strategies to implement initiatives
and whose payment is automatic and capable of at least beginning to change the
Another of the most successful varies according to the level of force of the forecasts and, of course, the facts of a
functionalities is the mobile banking climate event monitored by satellite (the reality that gives no respite and that invites
application, designed in an intuitive more serious the phenomenon, the higher us to continue working together, for the
format, similar to WhatsApp, which all the payment). In this way, compensation is good of all.
microfinance institutions of the BBVAMF recognised without the insured having to
use to communicate with their customers.
The aim was to find a simple and easy-to-
use system for these populations, who are
familiar with this type of chat but not so
familiar with financial transactions. Today,
more than 800,000 entrepreneurs already
use it.

These efforts, in addition to trying to
facilitate their day-to-day management,
have been a way of boosting digitalisation
in remote and vulnerable places, and
reflect the Foundation's commitment to
contributing to closing the digital divide.
Small neighborhood shops act as BBVAMF
Institution’s banking correspondents and
more than 80 if them, in remote villages
have been equipped with satellite (and
other) connections to bring internet,
banking services and training. In these

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