Page 36 - SAMENA Trends - Oct-Nov 2023

REGIONAL & MEMBERS UPDATES SAMENA TRENDS

whatever they like, anytime and anywhere they are. those represent what most customers will experience on a day-to-
‘Fastest Internet’ Speedtest Award™ day basis. Fixed networks offer superfast speeds with low latency
Ookla compared over 1,000,000 user-initiated tests that were taken times, making them ideal for gaming enthusiasts. With its powerful,
on various Speedtest applications connected to a fixed network, nationwide network, Zain offers a variety of plans for gamers to
including tests taken on mobile phones over a Wi-Fi connection. serve their unique needs and give them the best online experience.
Zain’s network topped the results with a Speed Score™ of 162.81, The company also offers a wide range of gaming products, like the
with a top download speed of 473.23 Mbps, and a top upload latest gaming PCs and consoles, original accessories, and much
speed of 83.58 Mbps. The final score is based on several factors, more.
with emphasis on the download speeds and median speeds as

Zain Group Releases its 2023 Thought Leadership Report Entitled, “Building
Inclusive Societies Through Connectivity”

Zain Group a leading provider of innovative technologies and digital
lifestyle communications operating in seven markets across the
Middle East and Africa, announces the publication of its latest
annual Thought Leadership Report entitled, ‘Building Inclusive
Societies Through Connectivity’. The report was launched during
GITEX Global 2023 in Dubai, UAE and highlights the various phases
of connectivity that Zain has operated over four decades, and the
profound impact this connectivity has had on society. Through
acquisitions of operating companies across the Middle East and
Africa since its establishment in 1983, Zain underwent rapid and
significant transformation and growth, expanding from a national
public sector monopoly to a regional private sector telecom leader,
showcasing forward thinking, visionary strategy, and a strong
focus on ensuring community and societal transformation. In
many respects, Zain’s story shows how the region has adapted and
evolved through the adoption of advanced technologies. Also, by
the company focusing on ensuring it provides inclusive services
to all segments of society including the most vulnerable, leads to
further growth and developments in the communities it operates in.
Bader Al-Kharafi, Zain Vice-Chairman and Group CEO commented,
"Our 2023 Thought Leadership Report is inspiring by the story it
tells of Zain’s journey over its 40 years of dedication, commitment,
and forging the road ahead on a path to providing state-of-the-
art communications services across Zain markets ensuring that
its products and services are inclusive, scalable and address
the connectivity needs and expectations of our stakeholders.”
Al-Kharafi continued, “We take pride in the knowledge that the
company enabled economic growth and development, embraced
technology, overcome adversity, and worked determinedly to
uphold human rights and promote dignity, fairness and equality
through providing meaningful connectivity leading to equitable
systemic change to millions. We pledge to continue to be a force
for good.” The power of meaningful connectivity served as a great
transformative tool for both the business and society leading to
greater and more inclusive access to education, health services,
employment, skill development, financial services, and economic
upliftment. Zain has been at the forefront of these developments achievements made to date and offers additional impetus for
since wireless connectivity was first introduced in the region, further inroads into providing meaningful connectivity for even
and recapping the company’s trajectory over the decades in this greater number of people.
report is important as it provides inspirational insights to the

36 OCTOBER-NOVEMBER 2023