Page 109 - SAMENA Trends - January-February 2023
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REGULATORY & POLICY UPDATES  SAMENA TRENDS

        ITU Academy Training Centers Selected to Enhance Digital Skills Development


        The   International  Telecommunication  and  development  are  a  cornerstone  of   will  support  ITU's  development  priorities
        Union (ITU) has selected organizations from   stronger,  more  sustainable  economies,"   by  strengthening  capacity  building
        around the world to join its new flagship ITU   said Doreen Bogdan-Martin, ITU Secretary-  and  boosting  technical  ICT  skills  and
        Academy Training Centers (ATC) program.   General. “The organizations participating in   proficiency,  particularly  in  developing
        The  ATC  program  aims  to  deliver  high-  the ITU Academy Training Centers program   countries.  Through  the  ATC  program,
        quality information  and communication   have demonstrated  their  commitment  to   training  will  be provided to intermediate-
        technology  (ICT)  training  to develop  both   high-quality  capacity  development  for all.   and  senior-level  personnel  with  courses
        institutional and individual capacity in ITU's   Together,  we  are  nurturing  well-equipped   tailored  to the  most pressing  needs  of
        diverse  membership  and,  in  turn,  across   digital  professionals  in  developing  ITU's  membership,  including  on  policy
        the  global  ICT and  telecommunications   countries  and  strengthening  the  ability  of   and  regulation,  network  infrastructure,
        industry. The ATCs will become operational   all countries to achieve the UN Sustainable   spectrum   management,   cybersecurity,
        in  the  second  half  of 2023.  “Digital  skills   Development Goals." The selected Centers   digital  inclusion,  and  digital  services.  The
                                                                                 courses will  be conducted online  through
                                                                                 ITU's e-learning platform, the ITU Academy.
                                                                                 Hybrid  and  face-to-face courses will  also
                                                                                 be  possible.  Registration  will  be  available
                                                                                 online through the ITU Academy platform.
                                                                                 “As  we  continue  to  support  our  Member
                                                                                 States'  digital  transformation  goals,  the
                                                                                 need  to constantly  upgrade  digital  skills
                                                                                 and qualifications of all stakeholders must
                                                                                 not be overlooked," said Cosmas Zavazava,
                                                                                 Director  of  ITU's  Telecommunication
                                                                                 Development  Bureau (BDT).  “Building
                                                                                 on  BDT's  vast  experience  in  capacity
                                                                                 development, the training delivered by the
                                                                                 selected ATCs will help our members keep
                                                                                 pace with  emerging  demands  and  new
                                                                                 regional priorities."




        Telcos’ Joint Advertising Venture Against Big Tech Gets EU Go-Ahead


        The telecoms providers said the upcoming   company,  which  will  be  based  in  Belgium   said.  The  commission conducted an
        platform is  designed  to give  customers   and  run by independent  management.   investigation  and said  the  joint  venture
        control  over  their  data  which  is  currently   The  platform  is  based  on  a  project  first   will  raise  “no  competition  concerns”  in
        collected by ‘major, non-European players’.   launched  by Vodafone  to create  a  digital   the  EEA.  The  European  Commission
        The  European Commission  has  approved   advertising  service for  Europe.  The   noted  that there would  still  be alternative
        a  joint  venture  to create  a  new  digital   platform creates a digital token for the user,   options available and that the joint venture
        advertising platform and challenge current   which lets brands and publishers recognize   will  not  restrict  rival  providers  of digital
        Big  Tech  dominance.  The  new  venture  is   users on websites  in  a near-anonymous   identification  services.  The  investigation
        being  organized  by  Deutsche  Telekom,   state.  The  companies  believe  this  will   also found that the joint venture would not
        Orange,  Telefónica  and  Vodafone,  which   allow advertisers to group users and tailor   increase the risk of coordination between
        claim to be working on a “privacy-by-design”   content  to  them,  while  retaining  privacy   the  four companies.  Certain  Big  Tech
        platform that requires opt-in consent by the   control for the user. The move appears to   companies  have  been  accused  of  anti-
        consumer to activate  brand  advertising.   be  aimed  at  the  current  control  Big  Tech   competitive practices in the adtech sector.
        The joint venture is set to launch in several   companies have over the digital advertising   For  example,  the  US  government  recently
        EU countries  following  a  successful  trial   market,  based  on  a  statement  released   accused Google of monopolizing key digital
        in  Germany,  with  further  trials  planned  to   by  Orange.  “The  platform  is  specifically   advertising  technologies  and  engaging  in
        develop  the  platform.  The  platform will   designed to offer consumers a step change   various anti-competitive practices such as
        first launch in Germany, Italy, Spain and the   in the control, transparency and protection   eliminating competition, forcing publishers
        UK  according  to  the  commission.  Orange   of  their  data,  which  is  currently  collected,   and  advertisers  to  use  its  products,  and
        said the four telecoms providers will have   distributed  and  stored  at  scale  by  major,   thwarting  the  ability  to use  competing
        an  equal  stake  in  the  new joint  venture   non-European  players,”  the  statement   products.

                                                                                             109  JANUARY-FEBRUARY 2023
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