Page 16 - SAMENA Trends - April-May 2021

FEATURED SAMENA TRENDS

solutions, all designed to strengthen the Etisalat cloud express environment.
various aspects of any business. This is a secure private connection
between the customer’s corporate network With the pandemic the experience was
Telemedicine platform and their public clouds, in partnership with shifted to a virtual digital online platform.
The introduction of the cloud-based Amazon Web Services and Microsoft Azure The Etisalat Digital Open Innovation Centre
‘Telemedicine Platform’ provides solutions giving customers variety of connectivity received 180 visits in 2020, of which 77
by integrating essential functions within options to build a high-speed hybrid percent were virtual tours, and 27 percent
a patient-doctor journey, such as secure network for businesses. were returning customers. Since opening
video, audio, and chat over internet in 2018, Etisalat has received a total of 812
protocol to support the entire workflow Digital Open Innovation centre customers of which 63 percent of visitors
from patient registration, appointment In 2020, the Etisalat Digital Open Innovation were C-level executives during 2020.
booking, payment collection and remote Centre was one of the first locations in
medical consultation. American Hospital, which customers could experience 5G UAE trade connect (UTC)
one of the leading hospitals in the region through holographic communications, The trade finance platform addresses
was the first to utilise the platform hosting and the Etisalat Video Cloud Platform the risk of double financing and fraud
more than 2,000 teleconsultations with was displayed for the first time. During across the UAE. The joint venture currently
more than 100 doctors activated to date. the Etisalat Innovation Month several includes seven local banks, including
universities and organisations were invited Commercial Bank International (CBI),
Malaffi Software-Defined networking in a to explore innovation in today’s business Commercial Bank of Dubai (CBD), Emirates
Wide Area Network (SDWAN) NBD, First Abu Dhabi Bank (FAB), Mashreq
Malaffi is the region’s first health Etisalat Digital Open Inno- Bank, National Bank of Fujairah (NBF), and
information exchange platform that safely vation Centre received 180 RAKBANK to develop a new blockchain
and securely connect all public and private based trade finance solution.
healthcare providers across Abu Dhabi. visits in 2020, 77% were vir-
Etisalat has taken up the ambitious task of tual tours, and 27 % were Amazon Web Wervices (AWS) direct
connecting 2,000 clinics in Abu Dhabi on a connect partnership
single SD-WAN fabric. returning customers. Businesses in the UAE can now transfer

16 APRIL-MAY 2021