Industry Updates

'SAMENA Daily' - News

AT&T connecting fans to their NBA dreams throughout the 2024-25 season

AT&T is once again rewarding NBA fans by connecting them to once-in-a-lifetime experiences. NBA fans nationwide can now visit att.com/dreamsnba and submit a video sharing their dream NBA experience and how AT&T can connect them and their crew to the NBA.

“I’m excited to collaborate with AT&T to help make some of my biggest fans’ dreams come true and am calling on all NBA fans to dream big,” said Shai Gilgeous-Alexander, two-time NBA All-Star. “AT&T is all about connecting players and fans, and I’m looking forward to being part of these incredible experiences.”

Have you ever dreamt of trying out for your favorite team, walking the AT&T Blue Carpet at NBA All-Star after sneaker shopping with your favorite NBA player, or sitting courtside for some of the biggest NBA moments like AT&T Slam Dunk? The possibilities for fans are endless, and AT&T wants to connect fans to these experiences as part of its commitment to enabling and elevating unique, inspiring connections to the game, teams, and players that fans love.

“The NBA has some of the most passionate fans, and it is their enthusiasm that inspires us and the programs we create,” said Sabina Ahmed, assistant vice president of sponsorships and experiential at AT&T. “We’re excited to share this opportunity with fans and their crews throughout the season and bring their unique NBA dreams to life, connecting them to greater possibilities through unforgettable experiences.”

AT&T has connected the world for nearly 150 years. Our history and expertise in connectivity is unmatched, and since the onset of our relationship with the NBA, we have been focused on showcasing innovative and never-before-seen experiences during major moments across the basketball season. This collaboration will continue to build on fan-first experiences that enhance both the in-person and at-home sports experience for fans, unleashing greater possibilities in NBA fandom.



Source: https://about.att.com/story/2024/nba-dreams-experience.html

ATTENTION