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EBU launches direct-to-consumer sports platform

Athletics, gymnastics, skiing and swimming are among the sports that will be featured on a new streaming platform launched by the EBU.

The EBU says Eurovision Sport underpinns its commitment to enhance the amount of free public access to sports content across Europe. Thousands of hours of content are set to be streamed from a single destination with the EU working along its public service broadcaster members.

Welcoming the launch, Noel Curran, the EBU’s Director General, said: “Eurovision Sport is a game-changer for sports fans across Europe and right around the world.

“We firmly believe that sport should be for all. Our public service media Members already bring many of the world’s leading sporting events to audiences free-to-air and this new digital platform will provide wrap-around coverage, so they never have to miss a moment of their favourite event.”

The EBU has partnered with Nagravision to develop and operate the Eurovision Sport platform, which will be available via desktop and mobile website ¬– eurovisionsport.com – as an app for android and iOS mobile and tablet devices, and, later in the year, via Connected TVs and selected free ad-supported streaming television channels.

Included in the first few months of broadcast are the World Aquatics Championships Doha 2024; World Athletics Indoor Championships Glasgow 2024; Women’s Ski Jumping World Cup and the Americas Cup.



Source: https://www.broadbandtvnews.com/2024/02/05/ebu-launches-direct-to-consumer-sports-platform/

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