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TikTok in limited test of ad-free premium offering

TikTok has begun testing an ad-free subscription tier in one English-speaking market outside the US, according to reports by Android Authority and Tech Crunch.

Android Authority reported that the user-generated content site was testing a price of US$4.99 for the service, while Tech Crunch said that there was no definite plan to launch it in the US as it was, as yet, a small-scale test.

According to Android Authority, the ad-free element of the tier only covers ads served by TikTok rather than influencer marketing.



Source: https://www.digitaltveurope.com/2023/10/03/tiktok-in-limited-test-of-ad-free-premium-offering/

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