OSN Group has launched a new premium streaming service targeting the MENA region.
Known as OSN+, it replaces the OSN streaming app and will feature a strong selection of international content, along with Arabic original content produced by creative talent from MENA.
According to OSN, it is committed to providing the most compelling content of any SVOD service in the region by deepening its exclusive and longstanding partnerships with leading studios. In January, it extended its long-term exclusive partnership with HBO, as well expanded its NBCU relationship to include more premium television exclusives and boxsets from Peacock and Sky Studios. Announcements of new deals for premium series from Endeavour Content and All3Media also followed, supplementing existing partnerships with Paramount, Warner Media, Sony, Discovery, MGM and Lionsgate.
Commenting on the new direction the company has taken in recent months, Sangeeta Desai, CEO of OSN Group, said: “The OSN Group is on a mission to consistently deliver outstanding entertainment on every screen and OSN+ is the cornerstone of our new business proposition. Building on our rich legacy in world class entertainment, OSN+ will lead the next phase of our journey to deliver the best of global and local content to our viewers anytime, anywhere at an accessible price point. I am thrilled that Nick and the team are today bringing this vision to life”.
Nick Forward, MD OSN+, and chief content officer, added: “I am delighted to lead the launch of OSN+, which has been many months in the making. Drawing on my prior experience of building a leading regional streaming service, I see a fantastic opportunity to grow OSN+ into the leading SVOD offering in MENA, buoyed by a brilliant offering of world-beating content reflecting the best of global, locally curated for our audiences”.
The OSN+ app will be available across devices from all major TV manufacturers, as well as iOS, Android and web devices, with a refreshed interface and an enhanced discovery engine.
OSN+ can be accessed via websites and all mobile iOS and Android devices. The service costs $9.50 per month (and equivalent local currencies) and includes a seven-day free trial.
Source: https://www.broadbandtvnews.com/2022/03/15/osn-launches-new-streaming-service/