Vodafone Qatar announced the launch of Hadaya, its latest digital rewards scheme, as part of its digital agenda.
Both new and existing customers will be eligible for a bonus when they either recharge or pay their bill via the My Vodafone App or the Vodafone Qatar website.
Introduced to coincide with the holy month of Ramadan and meaning ‘gifts’ in Arabic, Vodafone has launched Hadaya to thank its customers who have embraced a digital-first lifestyle, and to encourage others to follow suit. In keeping with the spirit of giving, recharges can also be gifted to others.
Online recharges of QR50 and above will receive an extra 10 percent in value from Vodafone Hadaya. Customers will automatically have the bonus added to their number, without the need to register or subscribe to an additional service.
Diego Camberos, Chief Operating Office, Vodafone Qatar, commented: “Our Hadaya rewards scheme is a great example of how we are supporting the digitisation of Qatar and responding to changing customer behaviour, in line with the increased rate of electronic payments and social distancing measures due to the COVID-19 pandemic.
Our customers demand reliable, secure, accessible and convenient services and by using our digital platforms they can stay connected at all times.
With Hadaya, they can not only be rewarded for their digital-first lifestyle, but can also use the power of technology to make a difference to someone else’s life, be that a friend, family member or colleague, or simply someone in need of our services.”
As an alternative to physical scratch cards, Vodafone’s digital channels provide a safe yet simple user experience, allowing customers to recharge anywhere and at any time to stay connected to Vodafone’s enhanced GigaNet network. Hadaya has been launched for an initial period of three months and will be available for the whole of Ramadan and Eid.
More information about Vodafone Qatar’s Hadaya rewards scheme can be obtained by visiting: https:// www.vodafone.qa/en/recharge
Source: https://thepeninsulaqatar.com/article/15/04/2021/Vodafone-launches-Hadaya-digital-rewards-scheme