Industry Updates

'SAMENA Daily' - News

EspañaTV to debut in Portugal

The Spanish-language channel bouquet EspañaTV will launch in Meo in Portugal on July 22.

In addition, the bouquet, which is operated by AMC Networks International Southern Europe (AMCNISE) and Atresmedia Internacional, will soon be launched in the pay-TV market in France and made available to operators across the rest of Europe.

Commenting on the development, Manuel Balsera, executive VP and MD of AMCNISE, said, “This is an important part of AMCNISE’s international expansion, and this new alliance with MEO underscores the value we provide to distributors and our commitment to offering diverse, premium quality content to audiences. EspañaTV builds on our company’s presence in the Portuguese pay-TV market and highlights the growing demand for our content and brands. We are looking forward to our continued partnership with Atresmedia for additional launches of EspañaTV in Europe in the months ahead.”

Javier Nuche, MD of Atresmedia Internacional, commented, “There is an untapped opportunity to reach the community of Spaniards living in Europe and the joint offer between Atresmedia and AMCNISE’s channels creates a very attractive product for these customers. We expect that this alliance will help us grow significantly in the European market and we are confident that this launch on MEO will be the first of many more to come.”



Source: https://www.broadbandtvnews.com/2019/07/15/espanatv-to-debut-in-portugal/

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