Global broadcast and IP studio provider Celebro has forged a strategic partnership with digital media group Navada Studios to add to the services it offers clients and increase its brand identity across digital platforms.
Offering 4K IPTV studios and facilities in London, Russia, the US and other territories, Celebro believes that the partnership will enable it to enhance services offered to existing and prospective clients. It regards Navada’s focus on social media brand development as making the company ‘ideally’ placed to work in partnership with Celebro’s deep TV and broadcast expertise.
The first joint project will see the two work together on The Moment with Maxine Mawhinney, a 15-minute online programme launched earlier in 2018 and developed by Celebro and its chair, the award-winning international journalist and broadcaster. The aim is to enhance the show’s social media engagement, find new audiences, and monetise the show, that has made an exciting start with a fast-growing and engaged digital audience.
“Our partnership with Navada will add to the repertoire of services at Celebro’s disposal,” explained Celebro CEO Wesley Dodd. “We already provide our clients with innovative high-quality broadcast services to ensure content and messages reach the broadest possible audience, now we’ll be able to add social media expertise to the mix.”
“We are scaling fast and see Celebro as a perfect partner to help us bring better production quality to our growing range of digital content productions,” added Navada’s Matt Scott.