Dialog Axiata PLC, Sri Lanka's premier connectivity provider, announced its partnership with Eros International, a leading global company in the film entertainment industry, to launch its premier Video Over The Top (OTT) platform, Eros Now. This association allows users to seamlessly browse through over 20,000 hours of original Indian content in over 10 languages.
Available via the Dialog ViU app, Eros Now gives subscribers access to a high-quality content library which comprises over 11,000+ movies with multi language subtitles, originals, music and entertainment shows in High Definition (HD). Additionally, along with a vast library of diverse content, the app will allow users to curate movie and content playlists, receive personalized recommendations, view content offline and sync all devices for a superior viewing experience.
Users may download and subscribe to Eros Now using the Dialog ViU app, available on the Play Store and will be charged a monthly fee of Rs.100 +tax for a subscription.
Speaking on the launch, Mangala Hettiarachchi, Senior General Manager - Global and Content Services, Dialog Axiata PLC said, Dialog has always strived to provide customers with the best video experience on the best streaming network in Sri Lanka. "Dialog ViU has allowed approximately 1 million customers to access the best of local, regional and international entertainment, and we are proud to exclusively partner with Eros Now, to give Dialog ViU users further access to an impressive content catalogue of Indian blockbusters."
Commenting on the partnership, Rishika Lulla Singh, CEO, Eros Digital said, "We are delighted to announce our arrival in Sri Lanka with our partner Dialog Axiata PLC. This partnership will help us offer subscribers in Sri Lanka a one-stop-shop where they can watch a wide variety of Indian language, Bollywood and regional content. Sri Lanka is a growing market for digital entertainment and we truly believe that Eros Now's extensive content library will appeal to audiences growing entertainment demands."
Eros Now is Eros International Plc's On-Demand South Asian Entertainment Video Service accessible worldwide to viewers across internet enabled devices including mobile, web and TV.
Eros International Plc (NYSE: EROS) is a leading global company in the Indian film entertainment industry that acquires, co-produces and distributes Indian films across all available formats such as cinema, television and digital new media.
Source: http://www.colombopage.com/archive_18A/Jun28_1530202650CH.php