elecom Egypt (TE) increased the price of short number subscriptions, known as hotlines, by more than 200%.
The National Telecom Regulatory Authority (NTRA) called TE in December to conduct a study on pricing short numbers for companies. The NTRA explained that the reason behind the increase is the increase in the prices of short numbers on the informal market, which in some cases can sell at upwards to EGP 500,000. Following the study the NTRA allowed TE to re-price the service to utilise it as a resource for the NTRA that would in turn add to the state’s treasury.