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'SAMENA Daily' - News

Vestel joins SAMENA Council's membership

SAMENA Council welcomes Vestel Trade Co., the preeminent original equipment manufacturer and original design manufacturer from Turkey with global operations. With a turnover of USD 4 billion, Vestel is a market leader for consumer appliances and supplies to several of the top global brands. Vestel comprises a group of twenty four companies operating in manufacturing, technology development, marketing, and distribution fields in the home appliances, consumer electronics, digital technologies, multimedia communication, LED lighting, and defense industries.

CEO, Turan ERDOGAN said, "We wanted to consolidate our presence in the Middle East and what better way to show our commitment to the region than to join SAMENA Council. We appreciate the impact of the Council in furthering the cause of the ICT industry, especially with respect to the need for ensuring sustainable investment in ICT infrastructure development and accelerating adoption of digital products and services. Vestel is intent on becoming a part of the massive socio-economic progress taking shape in the Middle East and, given our technology expertise, which includes tablet and smartphone manufacturing, we see Vestel providing new choices and possibilities to the industry within the Middle East and the greater SAMENA region."

Bocar BA, CEO of SAMENA Council, warmly welcomed Vestel as the newest technology company to join the membership of the Council and said that "We are pleased to see increasing interest of technology companies from within the Middle East, and especially from Turkey, to become part of the Council and play their active role in shaping the new regional ICT landscape. Given Vestel's R&D capabilities as the first telecoms technology company in Turkey to develop product designs, the only developer of micro-controller software for use in its production processes, and as the provider of value-for-money consumer communications products, we see the potential for technology partnerships that may help concerned stakeholders fulfill their ICT needs."

Vestel is the third large-scale corporate from Turkey to have joined the membership of SAMENA Council.

About Vestel

We are a worldwide manufacturer of home appliances and consumer electronics products in OEM and ODM located in Turkey. We manufacture all those high quality goods under many of the A brands (including Japanese Companies where quality is the top priority) in the world. We also produce for the biggest retailers for their own brands. We would like to create a business based on this structure. Moreover, we will be also very glad if we hear your proposals for the goal of developing collaboration.

Vestel Group ( www.vestel.com/homepage ) with 4 billion USD turnover, is comprised of twenty-four companies operating in manufacturing, technology development, marketing, and distribution fields in the home appliances, consumer electronics, digital technologies, multimedia communication, LED lighting, and defense industries. Exporting to 152 countries and manufacturing capacity of 35 million products a year; the range of the company includes; Refrigerators (3,2million a year), Washing Machines (2,5 million a year), Cooking Appliances (2,4 million a year), Dishwashers (2,5 million a year), A/C (750.000 pieces a year), Flat Panel Displays (18 million a year), Mobile phones (1 million a year), Tablets ( million a year), Integrated Digital Televisions, Smart Interactive boards for Educational Systems (1 million a year), Digital Signage Solutions (3 million a year), Hotel TVs, Hospital TVs, DVB-S2, DVB-T/T2, DVB-C, IPTV, OTT set-top boxes (10 million a year), and LED Lighting Solutions. Our factories are located in our production zone called VESTEL City in Manisa city, Turkey with a covered area of 1.100.000m2 (open area 1.500.000m2), which is the biggest manufacturing base under one roof in Europe.

Vestel's research and design teams are the first in Turkey to develop proprietary product designs and Vestel is the only developer of micro-controller software for use in its production processes. R&D facilities located in Manisa, Istanbul, Ankara, UK, and China employ the highest caliber engineers developing hardware and software solutions to provide clients with world class quality products The key element of Vestel's marketing strategy is to supply "value for money" products at internationally competitive prices, beneficial payment terms and shorter delivery times. Vestel meets or exceeds the specification requirements of its customers and anticipates future developments in consumer preferences through close and continuous observation of its key export markets.



Source: SAMENA Council

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