PCCW Media’s OTT mobile video entertainment platform Viu has recorded over 1.2 million downloads in Hong Kong within six months of its launch in October 2015.
Viu is a free app available for download at App Store for iOS devices and Google Play Store for Android devices in Hong Kong offering access to premium quality content which is streamed or pre-downloaded for viewing on smartphones and tablets. Available content includes TV dramas and variety shows from Korea, Japan, mainland China and Taiwan. Viu provides additional features such as free stream to download and personalised viewing history data across multiple devices.
In Hong Kong, Viu offers Traditional Chinese subtitling four hours after Korea telecast for selected latest Korean drama series. The service has been ranked first on the App Store and Google Play Store charts for free apps on iPhone, iPad and Android phone.
Commented Janice Lee, managing director of PCCW Media Group said: “It is ... encouraging to see Viu’s successful rollout in Singapore, Malaysia and India this year following the Hong Kong launch. Reaching 1.2 million downloads of Viu is indeed a milestone which is very encouraging to our team. It is reflective of the wide support of our app among consumers. Searching and accessing entertainment online through mobile devices is a dominant trend today so I have every confidence that Viu's success will be replicated in other markets. Our vision is to provide consumers with the best entertainment befitting their lifestyle.”