Rovi and Intellectual Ventures (IV) have announced they are collaborating on a unified, comprehensive licensing programme.
The initiative will focus on over-the-top (OTT) offerings. Under the new agreement, Rovi will serve as the exclusive partner for IV, licensing the companies’ combined patent portfolio exclusively to OTT customers. This alliance builds a combined and global intellectual property (IP) offering for the discovery and personalisation of digital entertainment.
The combined portfolio addresses all aspects of the OTT value chain, including content management and delivery, streaming technologies and consumer-facing features and functionality. Building on Rovi’s well established patent licensing programme, the addition of IV’s patents significantly expands the breadth and depth of assets licensable to OTT customers.
“We chose Rovi as a partner because of its world-class licensing programme and valuable patent portfolio, which is well established within the media and entertainment market,” added Cory Van Arsdale, senior vice president of global licensing at Intellectual Ventures. “By bringing our patent portfolios together, we’ve created one of the most robust entertainment and media patent portfolios available anywhere in the world. This gives us an unparalleled opportunity to help drive further innovation for our joint customers in the rapidly growing OTT industry.”