SalamAir, Oman’s low-cost airline, has introduced a dedicated WhatsApp service, allowing passengers to receive their tickets and boarding passes directly via the messaging platform. This move is part of the airline’s ongoing digital transformation efforts to enhance convenience and flexibility for travelers.
The WhatsApp service builds on recent upgrades, such as the Express Bag and Priority services, aimed at offering personalized and flexible travel experiences. Steven Allen, Chief Commercial Officer of SalamAir, highlighted that the airline’s focus is on providing passengers with greater control over their travel experience. The WhatsApp service is just the beginning of SalamAir’s plan to integrate more smart, customer-oriented tools into its services.
This initiative is part of SalamAir’s broader digital transformation strategy, aligning with the airline’s commitment to delivering seamless and personalized service. The airline operates a fleet of 13 Airbus A320/321 aircraft and will expand its fleet to 25 by 2028 with an additional 10 aircraft on order.
Key Features of the WhatsApp Service:
- Ticketing and Boarding Passes: Passengers receive essential travel documents directly via WhatsApp.
- Customer-Focused Innovation: Part of SalamAir’s broader strategy to enhance flexibility and personalization for travelers.
- Fleet Expansion: SalamAir plans to grow its fleet to 25 aircraft by 2028.
SalamAir’s continuous efforts in digital innovation reinforce its commitment to providing efficient, affordable, and customer-centric travel solutions.