Qvest, a global provider of media-focused services, has announced a strategic rebrand.
The move, announced at NAB Show 2025 in Las Vegas, consolidates the company’s international operations under a single, unified brand, aiming to enhance clarity and consistency in its service offerings.
The rebranding initiative seeks to strengthen Qvest’s position as a key partner in digital and media transformation. By streamlining its identity, the company intends to provide clients with a more accessible and cohesive service structure.
The new corporate purpose ‘We redefine the possible’ reflects the company’s commitment to innovation, continuous improvement, and delivering value to its customers, according to Qvest.
“Our mission is to deliver future-forward work by truly understanding technology, media, and people, with the central ambition of generating sustainable business success for our customers,” said Peter Nöthen, CEO of Qvest. “As the digital landscape rapidly evolves, Qvest acts as a trusted partner in technological transformation. Through our global expertise, we support customers in overcoming their challenges.”
Qvest continues to provide a range of services, including Change Management, Foresight & Innovation, Applied AI, and Customer Experience. These consulting services are integrated with technology solutions in Cloud, Data & Analytics, Systems Integration, and Control & Communication, ensuring a seamless transformation journey for clients.
Björn Korb, Head of Marketing at Qvest, added: “A key objective of this process was to refine our value proposition and create a more accessible brand identity. By harmonising our corporate identity, we are making Qvest’s services clearer and more tangible than ever before.”
Visitors to the NAB Show 2025 can explore Qvest’s range of media-focused services at booth W2055 (pictured). The company showcases its products and services in the areas of Applied AI, OTT, Digital Media Supply Chain, Broadcast Transformation, and Systems Integration.
Source: https://www.broadbandtvnews.com/2025/04/06/qvest-unifies-global-operations-under-single-brand/