Telenity, a leading provider of service monetization and consolidation platforms for telecom operators, has announced a major upgrade to its Digital Services Platform (DSP) deployed at Ooredoo Algeria. This enhancement transforms the platform from a simple convergent charging system for digital content services into a comprehensive, full-stack platform designed to optimize partner ecosystem orchestration, service catalog management, subscription lifecycle management, and digital content monetization.
The upgrade allows Ooredoo Algeria to streamline the entire digital services lifecycle, providing greater control and operational efficiency while avoiding the inefficiencies typically associated with siloed aggregator integrations. The new platform enables a seamless digital services ecosystem by simplifying the partner lifecycle from onboarding to revenue settlements, offering full oversight of subscription offers and flexible recurring payments, all aimed at driving service agility and improving customer retention.
As digital services continue to redefine the telecom sector, operators need an integrated platform that maximizes monetization opportunities while offering full control over the partner ecosystem, service catalog, and customer experience. This milestone highlights Telenity’s commitment to innovation and customer-focused solutions, supporting Ooredoo’s digital transformation journey and long-term growth.
Kerem Irten, Chief Marketing Officer at Telenity, said, “This upgrade marks a significant step forward, reinforcing Ooredoo’s leadership in the digital services space and enabling the telecom operator to offer enhanced, frictionless digital services to its customers.”
Telenity will work closely with Ooredoo to roll out advanced DSP capabilities in phases, ensuring a smooth transition towards a more intelligent and adaptive digital services ecosystem. Upcoming enhancements will include:
- Multi-party service bundles, allowing Ooredoo to create innovative service packages that combine multiple digital offerings and core services into seamless subscription experiences.
- Advanced algorithms to improve charging success, reduce fraud, and provide in-depth purchase behavior analytics to increase customer engagement and ARPU.
With these ongoing DSP upgrades, Ooredoo is reinforcing its leadership in the digital services market. Through its partnership with Telenity, Ooredoo is setting new benchmarks for telecom-driven digital services, unlocking new revenue streams, and shaping the future of digital content monetization.