The global rollout of the Max brand is continuing with the announcement the Warner Bros Discovery streaming service will launch on 19 November in Indonesia, Malaysia, Philippines, Singapore and Thailand, as well as Taiwan and Hong Kong.
Max brings together brands including HBO, Harry Potter, the DC Universe, Cartoon Network, Max Originals, and the best of Hollywood movies, as well as can’t-miss programming from Discovery, TLC, AFN, Food Network, ID and HGTV.
On launch it replaces HBO Max, where available, and Discovery+.
James Gibbons, President at Warner Bros. Discovery, APAC said: “Warner Bros. Discovery has long entertained fans across Asia Pacific with culture-defining content from powerhouse brands. For the first time, this programming will be available in a brand new streaming app for regional audiences, with Max combining incredible breadth and depth and a best in class viewing experience.”
Subscribers can create up to five unique profiles, each customisable with favourite characters as avatars, receive content picks based on viewing habits and customize profiles for kids, curated with age-appropriate content and parental controls.